Titolo | Operation: Total Support |
Agenzia |
The Borenstein Group, Inc.
|
Campagna |
Operation Total Support - United States Army
|
Cliente |
United States Army
|
Marca |
HRsolutions
|
Posted | Aprile 2006 |
Settore | Varie
|
Slogan | Operation: Total Support |
Filosofia | Leveraging Army's latest brand identity, The Borenstein Group responded by creating a professional-grade collateral system that helped Army present this program's capabilities with confidence at multiple conferences, with coherent business-oriented awareness messages that assured positive acceptance. |
Problema | When the United States Army HRsolutions program was ready to launch the most comprehensive Human Resource Support Contract, it called upon The Borenstein Group create and design a new marketing collateral system that will empower field commanders to easily identify the benefits of using HR services for their Army units. |
Tipo di Media |
Brochure
|
Market | Stati Uniti |
Executive Creative Director |
Gal Borenstein
|
Account Executive |
Allyson Jacobsen
|
Creative Director |
Clayton Tompkins
|