Clayton Tompkins
Executive Creative Director / Partner at Earth2Sun Marketing Partners
Washington D.C, Stati Uniti
TitoloYour Ship Has Come In
Agenzia
Campagna Your Ship Has Come In
Cliente Leros Technologies
Marca Leros
PostedAprile 2006
Settore Servizi di informatica/consulenza
Slogan Welcome Aboard
Trama Leros Technologies, a innovative provider of ERP/Telecom solutions for growing businesses, discovered that their prospects were getting lost in the sea of techno-jargon and network diagrams. They needed a simpler and clearer message. Leros hired technology marketing experts, The Borenstein Group, to help prospects realize the value of its superior service platform.
Filosofia Through a powerful message of inclusion, a new collateral system invited prospects to come onboard and not let technology pass them by. The Borenstein Group created a memorable marketing metaphor that quickly and clearly entices business executives to learn more, while subtly conveying the dangers of what could happen if they don't. Prospects could now grasp the advantages of using Leros Technologies at a glance. And thanks to LEROSnet, growing businesses now have a new Port of Call—success.
Tipo di Media Brochure
Market Stati Uniti
Executive Creative Director
Creative Director

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