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Best Latin American Ads of the month
1
Chile Positivo X LifeStyles X Kidd Tetoon - Cuídate
Wunderman Thompson Chile is making music an ally in the fight against HIV for Chile Positivo.
| Titolo | Cuídate |
| Agenzia | Wunderman Thompson |
| Campagna | Cuídate |
| Cliente | Chile Positivo X LifeStyles X Kidd Tetoon |
| Marca | Chile Positivo X LifeStyles X Kidd Tetoon |
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| Data di Prima Diffusione/Publicazione | Solo abbonati |
| Settore | Solo abbonati |
| Trama (Lingua Originale) | Solo abbonati |
| Filosofia (Lingua Originale) | Solo abbonati |
| Tipo di Media | Music Video |
| Lunghezza | |
| Creative Director | K..e K..d Solo abbonati |
| Copywriter | B...s R...s Solo abbonati |
| Copywriter | R....go �....rez Solo abbonati |
| Copywriter | K...r S..a Solo abbonati |
| Art Director | M...o Ro.....ez Solo abbonati |
| Art Director | D...o Vi.....bos Solo abbonati |
| Art Director | C...lo Ma....nt Solo abbonati |
| Editor | G....lo T...es Solo abbonati |
| Producer | Pa....io Va.....ela Solo abbonati |
| Compositor | N....as P...to Solo abbonati |
| Managing Director | P...o ..l F...ro Solo abbonati |
| Creative Vice President | S...r Z...an Solo abbonati |
| Agency Producer | R...�n R....rez Solo abbonati |
| Casa di Produzione | B...al Solo abbonati |
| Director | ..e F...h Solo abbonati |
| Executive Producer | M...ín Co....as Solo abbonati |
| Line Producer | N....ia P...e Solo abbonati |
| VFX Artist | ..e R...in Solo abbonati |
| Colorist | ..e R...in Solo abbonati |
| Advertising Manager | C...os L...s Solo abbonati |
2
Protex - Awakening Lullabies
Lullabies are for mothers too.
| Titolo | Awakening Lullabies |
| Agenzia | VMLY&R Brazil |
| Campagna | Awakening Lullabies |
| Cliente | Colgate-Palmolive Company |
| Marca | Protex |
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| Posted | Settembre 2023 |
| Settore | Solo abbonati |
| Filosofia | Solo abbonati |
| Tipo di Media | Case Study |
| Lunghezza | |
| Chief Creative Officer | S....an K...or Solo abbonati |
| Executive Creative Director | R....to R....ki Solo abbonati |
| Creative Director | D...n Ol....ra Solo abbonati |
| Creative Director | Fr.....co Te....ra Solo abbonati |
| Editor | M....lo F....cio Solo abbonati |
| Editor | F...pe C..i Solo abbonati |
| Art Director | M...os ..e Solo abbonati |
| Art Director | J..n G...re Solo abbonati |
| Art Director | L..z R...n Ev......sta Solo abbonati |
| Art Director | L...s P...oa Solo abbonati |
| Advertising Manager | E..a Go....ls Solo abbonati |
| Planning Team | A...e P...es Solo abbonati |
| Planning Team | M...a .e P...a Solo abbonati |
| Planning Team | M....na D...a Solo abbonati |
| Planning Team | G....na C..z Solo abbonati |
| Planning Team | S...a C...el Solo abbonati |
| Media Team | L..s P....ha Solo abbonati |
| Media Team | B...da S...a Solo abbonati |
| Media Team | R....la T....es Solo abbonati |
| Public Relations | P...a G...m Solo abbonati |
| Public Relations | G....el Gr.....ld Solo abbonati |
| Public Relations | ..a Ca....na C....io Solo abbonati |
| Public Relations | B...o V...so Solo abbonati |
| Public Relations | Ga.....la Fe....ra L...e Solo abbonati |
| Public Relations | I....la Br....li Solo abbonati |
| Agency Producer | V....ne .e C...ro Solo abbonati |
| Agency Producer | A...ur D...r Solo abbonati |
| Client Supervisor | A....na A...o Solo abbonati |
| Client Team | N...on M...a Solo abbonati |
| Client Team | K...a Am....io Solo abbonati |
| Client Team | F...pe Ol....ra Solo abbonati |
| Client Team | L....na ..e Solo abbonati |
| Client Team | K...a Vi....il Solo abbonati |
| Casa di Produzione | V....lo Solo abbonati |
| Director | G...on M...es Solo abbonati |
| Executive Producer | C..o F...o Solo abbonati |
| Attendance | L....ne Bo.....ssi Solo abbonati |
| Director / DOP | D...lo A...as Solo abbonati |
| Production Director | Al.....dra Ro....do .e M..o Solo abbonati |
| 1st AD | I....la Cr....na .o Na.....nto N...s Solo abbonati |
| 1st AC | A...e S...ko Solo abbonati |
| 2nd AC | L..s Te....ra S...os Solo abbonati |
| Sound Operator | V...or P...a Solo abbonati |
| Production Assistant | F...pe A...so M....ca Solo abbonati |
| Production Art Director | R...ca ..s S...os U...in Solo abbonati |
| Costume | K...n U...a D....do M...el Solo abbonati |
| Costume Assistant | P...a .e .á S...os M...do Solo abbonati |
| Make-Up Artist | A...da A..o .e Ol....ra S...co Solo abbonati |
| Music Video Editor | M...a T....es Solo abbonati |
| Music Video Editor | N....as K...ke Solo abbonati |
| Music Video Editor | M....us B...a Solo abbonati |
| Editing and Finishing Videocase | H..o C....ta Solo abbonati |
| Color Grade Artist | A....as D...as Solo abbonati |
| Music Director | W...on Si.....ha Solo abbonati |
| Music Director | J..r Ol....ra Solo abbonati |
| Music Production | D...o Gu.....�es Solo abbonati |
| Music Composer | H...á H....da Solo abbonati |
| Mixer | A....io A...da Solo abbonati |
| Executive Music Producer | ..g M...o Solo abbonati |
3
123 asegúrate - Donors Bank of Bolivia
A social media campaign can save lives.
| Titolo | Donors Bank of Bolivia |
| Agenzia | Athos |
| Campagna | Donors Bank of Bolivia |
| Cliente | Nacional Seguros |
| Marca | 123 asegúrate |
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| Data di Prima Diffusione/Publicazione | Solo abbonati |
| Settore | Solo abbonati |
| Slogan | Solo abbonati |
| Trama | Solo abbonati |
| Filosofia | Solo abbonati |
| Problema | Solo abbonati |
| Risultato | Solo abbonati |
| Tipo di Media | Interattivo |
| Lunghezza | |
| Più informazioni | Solo abbonati |
| Chief Creative Officer | Fe....do Fe.....es Solo abbonati |
| Chief Creative Director | P...o J..e Solo abbonati |
| Art Director | A...ro C....as P....es Solo abbonati |
| Art Director | F..o C....na R...s Solo abbonati |
| Art Director | R...n R..z Solo abbonati |
| Designer | A...an M...dez A....ne Solo abbonati |
| Designer | L..s A..a Solo abbonati |
| Designer | ..l M....ya Solo abbonati |
| Copywriter | V...or W....am M...ez U...te Solo abbonati |
| Copywriter | M..i C....res M...dez Solo abbonati |
| Community Manager | D....la He.....dez Solo abbonati |
| Head Of Planning | R...ca Gu.....rez G..s Solo abbonati |
| Head of Media | R...n A....io E....ar Solo abbonati |
| Business Manager | L...ie Ca.....nco Solo abbonati |
| Business Manager | T...ía Go....les Solo abbonati |
| Business Manager | M....th A....do Solo abbonati |
| Client Responsible | K....in M...l V..a M....ra Solo abbonati |
| Client Responsible | A...es B....ry R..a Solo abbonati |
| Client Responsible | C...os A....am Gu....re ..i Solo abbonati |
| Client Responsible | M....za R...el P....es L..o Solo abbonati |
4
Fiat - Inboxing
Leo Burnett and Fiat have influencers "inboxing", to help the collects of clothes, blankets and quilts for people in vulnerable situations in Brazil.
| Titolo | Inboxing |
| Agenzia | Leo Burnett Tailor Made |
| Campagna | Inboxing |
| Cliente | Fiat |
| Marca | Fiat |
| Data di Prima Diffusione/Publicazione | |
| Settore | Auto Nuove |
| Filosofia | “Unboxing” is a popular theme among influencers on social networks. However, Fiat and Leo Burnett teamed up to give it a new meaning: instead of sending influencers gifts, the brand invited the creators to reverse the process and contribute to “Passion Drives Warmth,” a campaign by Fiat designed to gather warm clothes and blankets for people in socially vulnerable conditions in Brazil. The campaign aims to break with the traditional practice of “unboxing” gifts, in which influencers share with their followers the products they were gifted by various brands. Instead, they were invited to do an INBOXING, a play on words with “unboxing,” for a more significant and humanitarian purpose. In this process, approximately 30 influencers, like Babu Santana, Pepe Barbosa, and Ana Ju, each received a standard box of the brand’s products, as is usual in their commercial partnerships When they open the boxes, however, the influencers find they are empty, except for a single letter inviting them to join the “Passion Drives Warmth” campaign. The initiative is supported by the engagement of Fiat dealerships all over the country, who will receive donations that will later be sent to social entities. It’s important to note that the campaign isn’t limited to the internet. All 496 Fiat dealerships throughout Brazil will be drop-off locations for donations, through August 31. You can find the nearest one at www.fiat.com.br/concessionarias.html |
| Tipo di Media | Social Media |
| Lunghezza | |
| Chief Creative Officer | Marcelo Reis |
| EVP | Vinicius Stanzione |
| EVP | Pedro Utzeri |
| Creative Director | Ligia Mendes |
| Creative Director | Bruno Godinho |
| Creative Director | Marco Mattos |
| Copywriter | Fabricio Soares |
| Art Director | Eric Fernando |
| Content Director | Wagner Ximenes |
| Digital Content | Karla Lima |
| Digital Content | Tamires Soares |
| Digital Content | Bárbara Jadeh |
| Account Management | Leticia Meira |
| Account Management | Sabrina Spinelli |
| Account Management | Katia Simonato |
| Account Management | Agatha Ferreira |
| Account Management | Karoline Silva |
| Account Management | Shirley David |
| Account Management | Samea Vaz |
| Media | Heloisa Goldman |
| Planning Team | Marie Alonso |
| Planning Team | Cinthia Pauli |
| Director of Integrated Production | Luciana Kley |
| Graphic Production | Ricardo Sotelo |
| Press Relations | Nathalie Ursini |
5
Google - The Last Words
Nature has had it. Maybe if we read it, we'll listen better?
We are sorry, but this ad is not available in the Creative Library
| Titolo | The Last Words |
| Agenzia | Ogilvy Colombia |
| Campagna | The Last Words |
| Cliente | Javier Bayona |
| Marca | |
| Data di Prima Diffusione/Publicazione | |
| Settore | Varie |
| Trama | Human stupidity has created a typography that angers the Amazon. When thousands of forests disappear, a letter appears in the empty space. That's why Google Fonts created the Last Words, a tool for the Amazon to express its pain. As long as humans continue to create it, the typography will remain in beta, with new characters appearing as deforestation continues. |
| Tipo di Media | Esterna |
| Lunghezza | |
| Art Director | Leonardo Moreno |
| Copywriter | Sebastian Velandia |
| Art Director | Juan Manuel Linares |
| Copywriter | Juan Sebatian Muñoz |
| Copywriter | Javier Bayona León |
BONUS
+1
League of Legends - LolcitoX100pre
Famous game 'League of Legends' celebrates its 10 years in Latin America with this campaign. An homage to all the fans and gamers.
| Titolo | LolcitoX100pre |
| Agenzia | Wunderman Thompson |
| Campagna | LolcitoX100pre |
| Cliente | Riot Games |
| Marca | League of Legends |
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| Data di Prima Diffusione/Publicazione | Solo abbonati |
| Settore | Solo abbonati |
| Tipo di Media | Branded Content |
| Lunghezza | |
| Chief Creative Officer | O..r F...án Solo abbonati |
| Chief Strategy Officer | A...al C...es Solo abbonati |
| Executive Creative Director | Jo....an Mc....sh Solo abbonati |
| Creative Director | J...s Go....ez Solo abbonati |
| Creative Director | Ma....io R....so Solo abbonati |
| Copywriter | E...r Ro.....uez Solo abbonati |
| Art Director | A....na Gr....va Solo abbonati |
| Art Director | Al.....ro H...ta Solo abbonati |
| Art Director | R..l Ma....ez Solo abbonati |
| Art Director | Ma....io C...oy Solo abbonati |
| Planner | J..e L..s Gu.....ez Solo abbonati |
| Producer | J...er Ro.....ez Solo abbonati |
| Producer | L..s M....es Solo abbonati |
| Production | T....ic Solo abbonati |
| Director | S....on S...on Solo abbonati |
