| Titolo | Forever Lasting Moments - Boston Marathon |
| Agenzia |
Havas Düsseldorf (inactive)
|
| Campagna |
Forever Lasting Moments
|
| Cliente |
Deutsche Umwelthilfe e.V.
|
| Marca |
Deutsche Umwelthilfe
|
| Data di Prima Diffusione/Publicazione |
2020 / 4
|
| Settore | Environmental & Ecological Issues
|
| Trama | Today, German people—especially German youth—have a newfound awareness for environmental issues. At “Fridays for Future,” students gather every week and protest for more changes to save the environment. While there is a lot of information out there concerning pollution via the automotive industry and old energy, the topic of “single-use plastics” is still not as prominent. Germany is also one of the countries with the cleanest tap water in the world. Nevertheless the majority of German people prefers bottled water over tap water. So with 79% of the plastic waste ever produced now stitting in landfills, it is time to raise awareness. |
| Tipo di Media |
Billboard
|
| Chief Creative Officer |
Eric Schoeffler
|
| Creative Director |
Tobias Rabe
|
| Creative Director |
Tobias von Aesch
|
| Art Director |
Till Overwien
|
| Art Director |
Alexander Aussem
|
| Copywriter |
Yanick Fischer
|
| Copywriter |
Leonid Ryazanskiy
|
| Account Director |
Sofia Panek
|
| Head of PR (Deutsche Umwelthilfe) |
Andrea Kuper
|
