Top Interviews From The Advertising Industry
Interviste in primo piano
"Tough times can be a playground for creative solutions": Marco Venturelli, Publicis
Marco Venturelli was recently given a brief that could be either a dream or a nightmare for any creative: “Just make a great film.” If that wasn’t... Più informazioni
An Orange Snowman With a Positive Message
Find out why the Christmas film for Orange from Publicis Conseil favours old-fashioned storytelling over product placement. Più informazioni
French Newspaper Le Figaro Animates History
For once Le Figaro is in the news rather than reporting it. The French newspaper has launched an animated campaign that captures epoch-making... Più informazioni
Renault and Publicis: Inside the “Renaulution”
The French automobile brand has switched direction from volume to value – and a new campaign makes the message clear. Più informazioni
Graffiti Is a Form of Self-Advertising: Alexandre Hildebrand, Publicis Conseil
My life changed when I saw the TV show “Hip Hop” in 1984. Più informazioni
Equality Is Not Just About Numbers: Alexandra Evan, Publicis Conseil
Although progress has been made, we still have a lot of work to do in creating true gender-neutral opportunities. Più informazioni
Catch Christmas with Orange and Publicis Conseil
Orange launched its new Christmas campaign with Publicis Conseil around its star offer, the "Connected House" and a theme worthy of our childhood... Più informazioni
Preserving Biodiversity: Publicis Conseil and IFAW
Attacking a species means attacking an entire ecosystem. Più informazioni
Dreaming of an Orange Christmas
Publicis Conseil’s Julien Boissinot (art director) and Kevin Salembier (copywriter) talk turkey about their seasonal spot. Più informazioni
Holiday Campaign Interview: Christmas Fever
"Christmas is even more unforgettable when the unexpected turns up." Più informazioni