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The week's Top5 marketing campaigns : May 2, 2022
1
H&M - The Dentist
Refreshingly different take on advertising clothing in this spot from H&M. Wear a suit to the dentist, because it's some serious s&#*!
| Titolo | The Dentist |
| Agenzia | B-Reel |
| Campagna | Wear that feeling |
| Cliente | H&M |
| Marca | H&M |
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| Data di Prima Diffusione/Publicazione | Solo abbonati |
| Settore | Solo abbonati |
| Filosofia | Solo abbonati |
| Tipo di Media | Televisione |
| Lunghezza | |
| Casa di Produzione | Anonymous Content |
| Editing Company | Final Cut |
| Project Lead | J...y N....und Solo abbonati |
| Production Manager | Jo....an Jo.....on Solo abbonati |
| Production Manager | S..a P....ni Solo abbonati |
| Actor / Celebrity | P..e Da....on Solo abbonati |
| Art Buyer | F...y Ka.....öm Solo abbonati |
| Art Buyer | L..a Sk......rand Solo abbonati |
| Creative Lead | G...av C....er Solo abbonati |
| PR Lead | Je....er J....on Solo abbonati |
| PR Coordinator | M...a St.....erg Solo abbonati |
| Agency Producer | C....la G...er Solo abbonati |
| Media Lead | D...d Ve....ou Solo abbonati |
| Insight Lead | Ca....ne Ge.....on Solo abbonati |
| Creative Team | A..a H....en Solo abbonati |
| Creative Team | P...ik An.....on Solo abbonati |
| Copywriter | L...a Gl.....dt Solo abbonati |
| Fashion Coordinator | J....ca Bj.....öm Solo abbonati |
| Retouch Specialist | ..r G...ng Solo abbonati |
| Executive Creative Director | Z..k Mc....ld Solo abbonati |
| Creative Director | A...in M...ni Solo abbonati |
| Creative Director | Ch.....an P....us Solo abbonati |
| Strategist | T...as ..n Solo abbonati |
| Brand Director | Ca....ne Dea.......all Solo abbonati |
| Brand Manager | H...ah H..ål Solo abbonati |
| Design Director | G...av St....an Solo abbonati |
| Designer | L..a N...rg Solo abbonati |
| Executive Producer | ..r Fit......ams Solo abbonati |
| Producer | L...a M...er Solo abbonati |
| Direttore della fotografia | O...er M...er Solo abbonati |
| Direttore della fotografia | E..n Pr.....ky Solo abbonati |
| Production Designer | M..k Sn.....ve Solo abbonati |
| Wardrobe / Stylist | E...e G...e Cu....gs Solo abbonati |
| Wardrobe / Stylist | T..m M...ay Solo abbonati |
| Editor | A...da J...en Solo abbonati |
| Mix | A....as An.....on Solo abbonati |
| Mix Company | Po....il S...d Solo abbonati |
| Senior VFX Artist | O..e B...k Solo abbonati |
| VFX Company | T..t P..t Solo abbonati |
| VFX Account Manager | R....on J....on Solo abbonati |
| Stills | Ma.....am Solo abbonati |
| Stills Photographer | Q....in .e B...y Solo abbonati |
2
Finish - Too Close to Home
Reckitt's Finish brand has promoted 'stop the rinse' globally. In Turkey the activation takes a much more serious direction, deploying a full news takeover to raise awareness of the damaging effect of water loss on the environment.
| Titolo | Too Close to Home |
| Agenzia | Havas Istanbul |
| Campagna | Too Close to Home |
| Cliente | Reckitt |
| Marca | Finish |
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| Posted | Aprile 2022 |
| Settore | Solo abbonati |
| Tipo di Media | Case Study |
| Lunghezza | |
3
MTN DEW - MTN DEW x Bob Ross
Thoughtful execution from MTN DEW that encourages everyone to take the crazy pace of life down a notch and do something positively creative - painting with American icon and the King of Chill, Bob Ross!
| Titolo | MTN DEW x Bob Ross |
| Agenzia | TBWA\Chiat\Day New York |
| Campagna | MTN DEW x Bob Ross |
| Cliente | PepsiCo Inc. |
| Marca | MTN DEW |
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| Posted | Aprile 2022 |
| Settore | Solo abbonati |
| Tipo di Media | Altre |
| Lunghezza | |
| Vice President Marketing | Mtn Dew / Energy / Flavors: Nicole Portwood |
| Senior Director Marketing, Mtn Dew | Erin Chin |
| Senior Director Marketing, Mtn Dew | Matthew Nielsten |
| Director Marketing, Mtn Dew | Katy Holden |
| Senior Manager Marketing | Eleonora Karastergiou |
| Producer | Brett Zuckerman |
| Head of Business Affairs | Danielle Vadai |
| CCO | Chris Beresford-Hill |
| Ex. Creative Director | Amy Ferguson |
| Ex. Creative Director | Julia Neumann |
| Assoc. Creative Director | Ashley Veltre |
| Assoc. Creative Director | Holden Rasche |
| Copywriter | Christopher Santiati |
| Copywriter | KS Shanti |
| ECD / Head of Design | Chris Rowson |
| Head of Production | John Doris |
| Ex. Producer | Amanda Revere |
| Sr. Producer | Ruganzu Howard |
| Business Lead | Bruna Bechelli |
| Business Director | Matthew Duerr |
| Business Manager | Allie Lightcap |
| Production | The Mill |
| Director | Nic Yiallouris |
| Producer | Peter Keenan |
| VFX | The Mill |
| Executive Producer | Clairellen Wallin |
| Producer | Brett Grisham |
| Producer | Kevin Liu |
| Creative Director | Corey Brown |
| Lead | Kshitij Khanna |
| Color | The Mill |
| Colorist | Michael Rossiter |
| Colorist | Josh Bohoskey |
| Edit | MackCut |
| Editor | Nick Divers |
| Asst. Editor | Kenneth Munoz |
| Ex. Producer | Gina Pagano |
| Edit | Redslash |
| Editor | Yvette Choy |
| Ex. Producer | Tricia Higgins |
| Audio Mix/Sound Design (New York) | Screaming Penguin |
| Audio Engineer | Rob Fielak |
4
Honda - Vertical Bike
Ogilvy in Peru collaborated with Honda to solve the problem of deforestation in the Peruvian Amazon, caused by the loss of trees through fruit harvesting. This ingenious device is good for the local economy and the environment.
| Titolo | Vertical Bike |
| Agenzia | Ogilvy Peru |
| Campagna | Vertical Bike |
| Cliente | Honda Motor Co., Ltd. |
| Marca | Honda |
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| Data di Prima Diffusione/Publicazione | Solo abbonati |
| Settore | Solo abbonati |
| Slogan | Solo abbonati |
| Trama | Solo abbonati |
| Tipo di Media | Product Design/Development |
| Lunghezza | |
5
Malibu - Welcome to Malibu
This color-drenched, feel-good execution from Malibu is launching across Europe and the US with a new brand positioning: Welcome to Malibu. We're pretty sure you'll be dancing along to this one!
| Titolo | Welcome to Malibu |
| Agenzia | Wieden+Kennedy |
| Campagna | Welcome to Malibu |
| Cliente | Pernod-Ricard |
| Marca | Malibu |
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| Posted | Aprile 2022 |
| Settore | Solo abbonati |
| Trama | Solo abbonati |
| Problema | Solo abbonati |
| Tipo di Media | Televisione |
| Lunghezza | |
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