TOP5
TOP
5
Best marketing campaigns globally
The best ads and advertising campaigns of the week worldwide.

The week's Top5 marketing campaigns : May 22, 2017

1

Canon - Live for the story

Canon's new campaign encourages people to find special memories in all moments of their lives.

TitoloLive for the story
BriefThis young man seems to have lived in the spotlight since his earliest days. The film follows his adventures as a toddler, a teenager, and on into adulthood. Whatever he does, a light shines on him. As well as reflecting the fact that young adults have grown up with photography and film – thanks to Instagram and YouTube – the film encourages them to go out and try new things, even if it’s only for the story. Captured by Canon, of course.
Agenzia
Campagna Live for the story
Cliente Canon Inc.
Marca Canon

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Data di Prima Diffusione/Publicazione Solo abbonati
TramaSolo abbonati
Tipo di Media Televisione e Cinema
Lunghezza
Editing Company
Executive Creative Director D...en B...es Solo abbonati
Art Director ..n Mc....hy Solo abbonati
Copywriter ..b H....en Solo abbonati
Agency Producer .d M....er Solo abbonati
Director Me.....ce Solo abbonati
Casa di Produzione R..f R..f F...s Solo abbonati
Production Company Producer J..e L...d Solo abbonati
Executive Producer M....ew F..e Solo abbonati
Editor ..e G...t Solo abbonati
Special Effects / VFX ..e M..l L...on Solo abbonati
Producer G...a Hu.....es Solo abbonati
2

Movistar - Love Story

This ad highlights the dangers for young people who meet online.

TitoloLove Story
Agenzia
Campagna Love Story
Cliente Telefonica Movistar & Motorola
Marca Movistar

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Data di Prima Diffusione/Publicazione Solo abbonati
SettoreSolo abbonati
Tipo di Media Web Film
Lunghezza
Chief Creative Officer S..l E....ar Solo abbonati
General Creative Director K...a S...a A..a (....o) Solo abbonati
Production Company Producer Ju.....blo O..o Solo abbonati
VP Planning N....ia B...io Solo abbonati
Copywriter R....go C...s Solo abbonati
Casa di Produzione W..i Pr......ons Solo abbonati
Director A...ew L..g Solo abbonati
Managing Director A..n S...ez Solo abbonati
Managing Executive Producer D...se M....za Solo abbonati
Executive Producer M....sa B...n Solo abbonati
Direttore della fotografia R...el L...h Solo abbonati
Assistant Director J...e S...re Solo abbonati
Production Manager A....na V..a Solo abbonati
Location Manager Fe....do Ma....ez Solo abbonati
Art Director M...el A...l C...a Solo abbonati
Wardrobe / Stylist ..a V....ez Solo abbonati
Hair and Makeup A...ia .e .a R..a Solo abbonati
Hair and Makeup S...dy ..m Solo abbonati
Casting M...am G...de Solo abbonati
Post Produzione P...o S....ez Solo abbonati
Sound R....fo R...ro Solo abbonati
Sound S....ce Solo abbonati
Post Production U...no ..b Solo abbonati
Music Stylist J...er Ga....rg Solo abbonati
Sound Track F...a C..h ..u Solo abbonati
3

Axe - Is it ok for guys...

Axe showcases the internal struggles many young men experience with masculinity.

TitoloIs it ok for guys...
Agenzia
Campagna Find Your Magic
Cliente Unilever
Marca Axe

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Data di Prima Diffusione/Publicazione Solo abbonati
SettoreSolo abbonati
Tipo di Media Web Film
Lunghezza
Editorial Company
Executive Creative Director C...o Ca.....ne Solo abbonati
Creative Director Em....no Tr......ler Solo abbonati
Copywriter Em....no Tr......ler Solo abbonati
Creative Director L...a V...o Solo abbonati
Copywriter L...a V...o Solo abbonati
Executive Creative Director S...rt Ha....ss Solo abbonati
Editor A...da J...s Solo abbonati
Director Fr....ois Ro.....et Solo abbonati
Managing Director ..c O..n Solo abbonati
Strategy Director St.....ie F...ey Solo abbonati
Copywriter H..d .f D...gn S...io Solo abbonati
Casa di Produzione Di....on P...s Solo abbonati
Agency 72.....nny Solo abbonati
4

National Lottery - The Boxer
Garlic

This inspirational ad encourages us to never give up on our dreams.

TitoloThe Boxer
Agenzia
Campagna National Lottery
Cliente National Lottery
Marca National Lottery

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Data di Prima Diffusione/Publicazione Solo abbonati
SettoreSolo abbonati
Tipo di Media Web Film
Lunghezza
Director A...l Ap.....ski Solo abbonati
Creative Director G...gi T...ov Solo abbonati
Art Director R...na Mi.....va Solo abbonati
Copywriter S...an Al.....rov Solo abbonati
Production Company Producer S...a P....va Solo abbonati
Direttore della fotografia J...an At.....ov Solo abbonati
5

PETA - 100% Pure Woman's Milk

PETA cleverly flips the script to demonstrate just how cruel humans are to animals.

Titolo100% Pure Woman's Milk
Agenzia
Campagna PETA
Cliente People for the Ethical Treatment of Animals PETA
Marca PETA

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Data di Prima Diffusione/Publicazione Solo abbonati
SettoreSolo abbonati
Tipo di Media Web Film
Lunghezza
EDITOR'S PICK
+1

Castorama - Building Stories

A father catches his daughter sneaking out at night and how he responds is quite surprising..

TitoloBuilding Stories
Agenzia
Campagna Building Stories
Cliente Castorama
Marca Castorama

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Data di Prima Diffusione/Publicazione Solo abbonati
SettoreSolo abbonati
Tipo di Media Web Film
Lunghezza
Editor Be....in W..l Solo abbonati
Executive Producer A....ny B...is Solo abbonati
Executive Producer Fr....�ric G...st Solo abbonati
Production Company Producer P...ic S...ma Solo abbonati
Director ..m N...es Solo abbonati
Cinematografia J...in B...n Solo abbonati
Creative Director Be....in M....al Solo abbonati
Creative Director F....in Cl....ie Solo abbonati
Art Director S�.....ien G...et Solo abbonati
Copywriter Jo....in P....au Solo abbonati
Agency Producer E...ie Pr.....mme Solo abbonati
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