Titolo | Splash Spots |
Agenzia | Zulu Alpha Kilo NY |
Campagna | Splash Spots |
Cliente | Street Lab |
Marca | Street Lab |
Data di Prima Diffusione/Publicazione | 2023 / 8 |
Settore | Enti/Istituzioni/Organizzazioni no-profit |
Trama | New York creative company, Zulu Alpha Kilo, known for innovating the Tough Turban for Pfaff Harley Davidson and reimagining the school desk for online learning platform D2L, has released a beautiful new twist on a New York City tradition. For more than 100-years, when the temperature pushes past 90 degrees, New Yorkers across the city have turned to neighborhood fire hydrants in search of a little watery relief. However, the caps employed to spray the water have been rudimentary at best. Until now. Introducing Splash Spots. A new proposal from Zulu Alpha Kilo for how New York City uncaps its hydrants during the hottest days of summer. Designed for maximum whimsy and water conservation, releasing approximately 50% less water than the standard hydrant spray cap, Splash Spots are an exciting and joyful build on the traditional caps the FDNY already uses. The agency partnered with the non-profit Street Lab, which aims to improve the urban environment, strengthen neighborhoods, to help determine the four unique water experiences that would be most exciting and feasible. Each of the four Splash Spots are crafted for safety, durability and scalability. Attaching easily to the hydrant, each “spot” also comes with its own on/off function making them easier for the community to use. |
Tipo di Media | Televisione |
Lunghezza | |
Agency | Zulu Alpha Kilo |
Creative Chairman | Zak Mroueh |
Chief Design Officer | Stephanie Yung |
Design Director | Jeff Watkins |
Creative Director | Jacob Gawrysiak |
Associate Creative Director | Michael Romaniuk |
Art Director | Michael Romaniuk |
Associate Creative Director | Marco Buchar |
Copywriter | Marco Buchar |
Managing Director | Meghan Mullen |
Account Supervisor | Karina Guerra |
Head of Production | Ola Stodulska |
Production Company Producer | Laura Dubcovsky |
Production Company Producer | Teresa Bayley |
Production Company Producer | Kenneth Haz |
3D Animation | Julio Ortega |
Post | Zulubot |
Casa di Produzione | Zulubot |
Motion Graphic Designer | Miguel Natividad |
Motion Graphic Designer | Cecilia Bernasch |
Motion Graphic Designer | Noah Mroueh |
Audio | Noah Mroueh |
Post | Lena Hamady |
Head of Production | Lena Hamady |
Post | Siddhi Patel |
Web Developer | Jake Edwards |
Partner CCO | Tim Gordon |
Designer | Sam Dal Monte |
Account Director | Casey Ann O’Brien |
Web Project Manager | Kenneth Haz |
Associate Producer | Bita Mazaheri |
Industrial Designer | Edward Lee |
Direttore della fotografia | Ben Franke |
Direttore della fotografia | Greg Purpura |
Executive Producer | Jacqueline McDonald |