Uber - "Gina"

Mother London

Mother London London , Regno Unito

534

Titolo	Gina
Agenzia	Mother London
Campagna	Trains, now on Uber
Cliente	Uber
Marca	Uber
Data di Prima Diffusione/Publicazione	2023 / 11
Settore	Turismo/Viaggi e Trasporto
Filosofia	Did you know you can book not only cars on the Uber app, but trains too? In this new campaign the worlds of Uber and trains collide, as we make use of well-known behaviours and language synonymous of everyone’s Uber experience to deliver comedic, witty TV spots adding an Uber twist to the world of trains. Outdoor and station takeover play with Uber’s language and iconography too, further strengthening the new connection between Uber and trains.
Tipo di Media	Televisione
Lunghezza	30 seconds
Post Produzione	Electric Theatre Collective
Sound	Factory Studios
Director	James Rouse
Strategist	Matt Sadler
Creative Director	Oli Rimoldi
Creative Director	Anthony Montagne
Producer	Sam Rendle Short
Designer	Talveer Uppal
Designer	Teresa Goncalves
Account Management	Fran Suffling
Creative Team	Georgia Armstrong
Creative Team	Liy Grant
Production Director	Benjamin Waters
Account Management	Marina West
Strategist	Lucy Allen
Designer	Mike Mercer Brown
Designer	Megan Wear
Designer	Barbara Baraldi
Editing Company	Work Editorial