Nespresso - "Change Nothing"

McCann Worldgroup

McCann Worldgroup New York, Stati Uniti

25065

Marca: Nespresso
Paese: Francia

Cliente: Nestlé

Titolo	Change Nothing
Agenzia	McCann Worldgroup
Campagna	Change Nothing
Cliente	Nestlé
Marca	Nespresso
Data di Prima Diffusione/Publicazione	2016 / 9
Settore	Caffe', The, Bevande al cioccolato, Bevande per colazione
Filosofia	The light-hearted campaign sees George embark on a rough night as he looks to protect his precious coffee. Starting in the stylish Nespresso boutique on London’s Regent Street, George’s adventure begins as he strikes up conversation with an attractive female over a cup of Nespresso coffee. Sadly for him, she is the wife of the ‘boss’. And so ensues an eventful evening, courtesy of the ‘boss’, played by ‘Pirates of the Caribbean’ and ‘Deadwood’ star, Ian McShane, which sees Clooney take a trip through the backstreets of London. The following morning we see a dishevelled George in his home savouring his Nespresso coffee, as he lets the audience know that he ‘wouldn’t change a thing’ about his Nespresso experience.
Tipo di Media	Televisione
Lunghezza	84 seconds
Market	Angola, Botswana, Lesotho, Malawi, Mozambico, Namibia, Sud Africa, Swaziland, Zambia, Zimbabwe, Camerun, Repubblica Centrafricana, Ciad, Congo, Repubblica democratica del Congo, Guinea, Gabon, Burundi, Kenia, Ruanda, Sudán, Tanzania, Uganda, Gibuti, Eritrea, Etiopía, Somalia, Comore, Madagascar, Mauritius, Seychelles, Algeria, Libia, Mauritania, Marocco, Tunisia, Benin, Burkina Faso, Capo Verde, Costa di Marfil, Gambia, Ghana, Guinea, Guinea-Bissau, Liberia, Mali, Níger, Nigeria, Senegal, Sierra Leone, Togo, Antigua e Barbuda, Aruba, Dominica, Granada, San Vincent, San Cristóbal y Nevis, Santa Lucía, Bahamas, Barbados, Belize, Costa Rica, Cuba, Repúbblica Dominicana, El Salvador, Guatemala, Haití, Honduras, Giamaica, Messico, Nicaragua, Panama, Trinidad e Tobago, Groenlandia, Puerto Rico, Argentina, Bolivia, Brasile, Cile, Colombia, Ecuador, Guayana, Paraguay, Perú, Suriname, Uruguay, Venezuela, Armenia, Azerbagian, Georgia, Kazakistan, Kirguizistán, Tayikistán, Turkmenistán, Uzbekistán, Afghanistan, Bangladesh, Bután, India, Maldive, Nepal, Pakistan, Sri Lanka, Bahrain, Egitto, Iran, Iraq, Israele, Giordania, Kuwait, Libano, Oman, Qatar, Arabia Saudita, Siria, Emirati Arabi, Yemen, Cina, Hong Kong, Giappone, Mongolia, Corea del Nord, Corea del Sud, Taiwan, Brunei, Cambogia, Indonesia, Laos, Malesia, Myanmar, Filippine, Singapore, Tailandia, Vietnam, Bielorrussia, Repubblica Ceca, Estonia, Ungheria, Lettonia, Lituania, Moldavia, Polonia, Romania, Russia, Slovacchia, Ucraina, Serbia, Montenegro, Austria, Belgio, Danimarca, Finlandia, Francia, Germania, Islanda, Irlanda, Liechtenstein, Lussemburgo, Principato di Monaco, Olanda, Norvegia, Svezia, Svizzera, Regno Unito, Albania, Andorra, Bosnia Herzegovina, Bulgaria, Croazia, Cipro, Grecia, Italia, Macedonia, Malta, Portogallo, San Marino, Slovenia, Spagna, Turchia, Citta' del Vaticano, Australia, Fiji, Kiribati, Isole Marshall, Micronesia Federata, Nauru, Nuova Zelanda, Palau, Papua Nuova Guinea, Isole Salomone, Tonga, Tuvalu, Vanuatu, Samoa Occidentali, Kosovo
Più informazioni	www.nespresso.com/whatelse
Music	Capitaine Plouf
Post Production	Nightshift
Actor / Celebrity	George Clooney
Advertising Manager	Alfonso Gonzalez
Advertising Manager	Anna Lundstrom
Advertising Manager	Carlos Oyanguren
Advertising Manager	Adrien Salib
Advertising Manager	Chloé Nahon
Executive Creative Director	Larry Platt
Executive Creative Director	Lea Ladera
Executive Creative Director	Riccardo Fregoso
Music	BigSky Edit
Post Production	BigSky Edit
Casa di Produzione	Moonwalk Film
Production Company Producer	Alexis Bensa
Line Producer	Franck Servoz
Director	Grant Heslov
Direttore della fotografia	Robert Elswit
Photographer	Nigel Parry
Art Buyer	Véronique Leblanc
Digital Producer	Adelyne Cazot
Digital Account Director	Claire-Anaïs Decarli
TV Production	Annabel Dauphin-Kuentzmann
Account Executive	Dominika Hanshen
Account Director	Krisztina Palmai
Business Leader	Fiona Ferrier-Weil
Director of Business Affairs	Danielle Korn
Strategy Director	Melanie Huggins
Chief Strategy Officer	Steve Zaroff
Art Director	Lea Ladera
Art Director	Flora Sagnes
Copywriter	Larry Platt
Copywriter	Ben Homsey
Creative Director	John Mescall