Caritas - "Keys of Hope"

BBDO Group Germany

BBDO Group Germany Düsseldorf, Germania

10808

Titolo	Keys of Hope
Agenzia	BBDO Group Germany
Campagna	Keys of Hope
Cliente	Caritas
Marca	Caritas
Data di Prima Diffusione/Publicazione	2016 / 5
Settore	Fondazioni caritatevoli, Volontariato
Trama	The principal visuals in the charity campaign are house keys, shown in the open hands of refugees.The central platform of the campaign is the microsite www.keys-of-hope.org, which contains relevant information and enables the user to make a donation to Caritas for its disaster and emergency aid programs in Syria and neighboring countries. Working alongside locally based partner organizations on the coastal strip and in other towns and cities within Syria, Caritas International provides support and assistance for the victims of violence as well as urgently needed aid
Tipo di Media	Case Study
Lunghezza	120 seconds
Chief Creative Officer	Wolfgang Schneider
Chief Creative Officer	Darren Richardson
Executive Creative Director	Kristoffer Heilemann
Creative Director	Marie-Theres Schwingeler
Creative Director	Andy Wyeth
Creative Director	Konstanze Bruhns
Art Director	Kirsten Dey-Kanani
Digital Art Director	Ailton Henriques
Digital Art Director	Fabian Haumann
Account Director	Verena Schödel
Account Manager	Benjamin Kraus
Account Manager	Marvin Ruthmann
Account Manager	Janette Woelwer
Account Manager	Anouk Huisman
Agency Producer	Alexander Linke
Casa di Produzione	Cobblestone Filmproduktion GmbH
Post Production	CraftWork Duesseldorf
Art Director	Ailton Henriques