| Titolo | Striptease |
| Agenzia | Drugstore |
| Campagna | Napster Subscription Service |
| Cliente | Napster |
| Marca | Napster |
| Posted | Novembre 2005 |
| Settore | Other Online Services |
| Filosofia | Dont those 30-second previews on music download sites like iTunes piss you off? You don't get enough of the track to decide if you like it. Well, with a Napster Subscription, you get the whole thing. The following commercial for Napster was launched at www.getthewholething.co.uk, and attracted over 4 million unique visitors in one month. The campaign met its targets so rapidly that the UK TV airtime planned for the campaign was cancelled. The accompanying screensaver is part of a range of bonus extras being made available to Napster subscribers in the UK and US. Other bonus extras include wallpapers, Casting Couch footage and a charity auction of the bra & knickers worn by the stripper during the shoot. |
| Tipo di Media | Televisione |
| Lunghezza | |
| Market | Stati Uniti, Regno Unito |
| Post Production | Framestore |
| Casa di Produzione | Godman |
| Editing Company | The Quarry |
| Director | Ben Sedley |