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The week's Top5 marketing campaigns : Jun 19, 2019
1
Centre Pompidou - Souvenirs de Paris
Le musée Pompidou est un des musées les plus connus au monde... et pourtant, la plupart des touristes interrogés ne connaissent pas son existence. L'agence Marcel a décidé d'y remédier.
| Titolo | Souvenirs de Paris |
| Agenzia | Marcel |
| Campagna | Souvenirs de Paris |
| Cliente | Centre Pompidou |
| Marca | Centre Pompidou |
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| Posted | Aprile 2019 |
| Settore | Solo abbonati |
| Trama | Solo abbonati |
| Tipo di Media | Web Film |
| Lunghezza | |
| President | A...he Bo....et Solo abbonati |
| Chief Executive Officer (CEO) | P...al N...im Solo abbonati |
| Chief Executive Officer (CEO) | C....es Geo.......cot Solo abbonati |
| Chief Creative Officer | A..e .e M....ou Solo abbonati |
| Executive Creative Director | Y...i Gu......mov Solo abbonati |
| Executive Creative Director | V...�ry .u P...ux Solo abbonati |
| Copywriter | A....in J....ot Solo abbonati |
| Art Director | Cl....ent S...et Solo abbonati |
| Art Director | Au....lie Ha.....er Solo abbonati |
| Director of Motion | A...ud R...in Solo abbonati |
| Partner | Bl....ne M....er Solo abbonati |
| Account Manager | N....lla N....ti Solo abbonati |
| Project Manager | C...re S...fi Solo abbonati |
| Project Manager | J...ne Ph....pe Solo abbonati |
| Managing Partner | N....as L...vy Solo abbonati |
| Social Media Manager | J...en P...t Solo abbonati |
| PR | L...a To......ose Solo abbonati |
| PR | Ca.....ne He......ein Solo abbonati |
| Linguistic Consultant | B....ny Ca.....on Solo abbonati |
| Frontend Developer | P..l Van......ghe Solo abbonati |
| Technical Project Manager | E....rd D....se Solo abbonati |
| Casa di Produzione | Ar....ns .u F..m Solo abbonati |
| Director | Gu.....me T...as Solo abbonati |
| Producer | V...�ry .u P...ux Solo abbonati |
| Direttore della fotografia | N..s R...et Solo abbonati |
| Direttore della fotografia | N...s B....st Solo abbonati |
| Cameraman | P...re B....er Solo abbonati |
| Editor | Gu.....me T...as Solo abbonati |
| Assistant Editor | C....ile V....te Solo abbonati |
| Sound | Va....in V....er Solo abbonati |
| Assistant Director | N...a M...sa Solo abbonati |
| Cameraman | Fr.....́ric O...el Solo abbonati |
| Production Coordination | L...a F...e M...in Solo abbonati |
| Camera Assistant | M...me M...an Solo abbonati |
| Post-production Supervisor | T....ud Co....on Solo abbonati |
| Mixer | C...li M...on Solo abbonati |
| Colorist | J...n T..�r Solo abbonati |
| Post Production | ..F L�.....lier Solo abbonati |
| Music | D...d M...ma Solo abbonati |
| Stampa | Pr.....ous Solo abbonati |
| Producer | S....ne P....RA D..S Solo abbonati |
| Producer | Na....ie T...EL Solo abbonati |
| Model Maker | M....eu A....eu Solo abbonati |
| Photographer | Au....lie Ha.....er Solo abbonati |
| Digital Retoucher | D...d V....ci Solo abbonati |
| Media Agency | B..e ..9 Solo abbonati |
| Chief Executive Officer (CEO) | P...al C...o Solo abbonati |
| Head of Digital trading | J...e Em....er Solo abbonati |
| Social Media Strategist | T...�o R...l .e Fe......les Solo abbonati |
| Head of Brand Activation | F...d H....ni Solo abbonati |
| Endorsement & KOL | Ca....le Bas.......rcot Solo abbonati |
| PR Agency | MS....UP Solo abbonati |
| Chief Executive Officer (CEO) | Cl....ent Le......zzi Solo abbonati |
| Communications Director | B...it P....re Solo abbonati |
| Head of Digital | P..l M...ey Solo abbonati |
2
McDonald's Egg McMuffin - Egg McMuffin - The Smoothest Burger
Des visuels aussi satisfaisants que le Egg McMuffin.
| Titolo | Egg McMuffin - The Smoothest Burger |
| Agenzia | TBWA\PARIS |
| Campagna | Egg McMuffin - Un moment de douceur |
| Cliente | McDonald's |
| Marca | McDonald's Egg McMuffin |
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| Data di Prima Diffusione/Publicazione | Solo abbonati |
| Settore | Solo abbonati |
| Tipo di Media | Interattivo |
| Lunghezza | |
3
L’Oreal & British Vogue - The Non-Issue
L'âge ne devrait pas être un problème.
| Titolo | The Non-Issue |
| Brief | One fashion magazine has always set the agenda: Vogue. L’Oreal Paris wanted to make a statement about ageism and turned to British Vogue for help in launching the “The Non-Issue” - classic issue of Vogue, except that its 80 pages were dedicated to women over 50. From actresses Jane Fonda and Helen Mirren to journalist Christiane Amanpour and comedienne Jennifer Saunders; every editorial, fashion shoot and advertisement challenged ageist stereotypes. The "Non-Issue" of Vogue outsold their issue featuring Rihanna and demonstrated that age should be just that, a 'non-issue'. |
| Agenzia | McCann Paris |
| Campagna | The Non-Issue |
| Cliente | Groupe l’Oréal |
| Marca | L’Oreal & British Vogue |
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| Data di Prima Diffusione/Publicazione | Solo abbonati |
| Settore | Solo abbonati |
| Trama | Solo abbonati |
| Tipo di Media | Stampa e stampati |
| Market | Solo abbonati |
| Agency | M...nn L...on Solo abbonati |
| Executive Creative Director | J...en C...t Solo abbonati |
| Creative Director | R...n W...er Solo abbonati |
| Executive Creative Director | R...rt B...n Solo abbonati |
| Integrated Creative Director | C..d W...er Solo abbonati |
| President / Executive Creative Director | Ri....do F....so Solo abbonati |
| Creative President | A...an B...n Solo abbonati |
| Beauty Team President | Ch.....te Fr.....ies Solo abbonati |
| President & Chief Creative Officer | La....ce T....on Solo abbonati |
| President & Chief Creative Officer | ..b D...al Solo abbonati |
| Creative Excellence Manager | C...en Bi....an Solo abbonati |
| Head of Social Media | Pi......ean B....rd Solo abbonati |
| Global Account Director | M...el L....re Solo abbonati |
| Global Planning Director | C....nt F...da Solo abbonati |
| Chief Strategy Officer | H...ot S...h Solo abbonati |
| Chief Production Officer | S...io L...z Solo abbonati |
| Planning Partner | R..e ..n O...n Solo abbonati |
| Junior Planner | ..y M...n Solo abbonati |
| Managing Partner | A...on W...er Solo abbonati |
| Senior Account Manager | B..h K...er Solo abbonati |
| Project Director | L...se Haw........aite Solo abbonati |
| Producer | S...na M..l Solo abbonati |
| Director | ..n T....on D...es Solo abbonati |
| Editor | M..t Do....gs Solo abbonati |
| Editor | S...na D..u Solo abbonati |
| Art Director | A...en Si....et Solo abbonati |
| Art Director Assistant | Va....in C...po Solo abbonati |
| Global Brand President | Pie........nuel An.....lou Solo abbonati |
| Managing Director | A...en K...as Solo abbonati |
| General Manager | K...n J...s Solo abbonati |
| Creative Strategy | G....ra C...ce G....ta Solo abbonati |
| AR/VR Business Development Facebook | Ch......her P...e Solo abbonati |
4
McDonald's - McDelivery 1
Il y a des jours où on préfère se faire livrer.
| Titolo | McDelivery 1 |
| Agenzia | TBWA\PARIS |
| Campagna | McDelivery - Pluie |
| Cliente | McDonald's |
| Marca | McDonald's |
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| Data di Prima Diffusione/Publicazione | Solo abbonati |
| Settore | Solo abbonati |
| Trama | Solo abbonati |
| Tipo di Media | Stampa e stampati |
| Advertising Manager | X...er R...ux Solo abbonati |
| Advertising Manager | J..é J....to Solo abbonati |
| Advertising Manager | B...it K..b Solo abbonati |
| Account Manager | ..c Bo....ry Solo abbonati |
| Account Manager | Jo....an S...g Solo abbonati |
| Account Manager | Em.....lle Es....re Solo abbonati |
| Account Manager | Ma....eu C....es Solo abbonati |
| Account Manager | J...e Mo....né Solo abbonati |
| Executive Creative Director | Be....in M....al Solo abbonati |
| Executive Creative Director | F....in Cl....ie Solo abbonati |
| Copywriter | D...d P...ip Solo abbonati |
| Art Director | O....er MU....KI Solo abbonati |
| Photographer | R....to B...n Solo abbonati |
| Art Buyer | E...e K...er Solo abbonati |
5
Citroën - Seetroën
Des lunettes contre le mal des transports.
| Titolo | Seetroën |
| Agenzia | Traction |
| Campagna | SEEtroën |
| Cliente | Citroën |
| Marca | Citroën |
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| Data di Prima Diffusione/Publicazione | Solo abbonati |
| Settore | Solo abbonati |
| Slogan | Solo abbonati |
| Trama | Solo abbonati |
| Tipo di Media | Televisione |
| Lunghezza | |
| Agency responsible | Be....le To....no Solo abbonati |
| Agency responsible | H...es R...ul Solo abbonati |
| Agency responsible | J...en Gr....di Solo abbonati |
| Agency responsible | Em.....lle W....el Solo abbonati |
| Creative Director | St....ane Xi....as Solo abbonati |
| Creative Director | N....as L....er Solo abbonati |
| Art Director | J...en L....re Solo abbonati |
| Art Director | A....ne M...es Solo abbonati |
| Copywriter | A...n G...ée Solo abbonati |
| Creative Tech & Lead Producer | ..o .u N..c Solo abbonati |
| Strategic Planner | Ph....pe M...in D...es Solo abbonati |
| Production | F..Y Solo abbonati |
| Director | K..s .o F...t Solo abbonati |
EDITOR'S PICK
en partenariat avec PITCHVILLE
+1
Regionsjob - Regionsjob - "Souriez c'est lundi" 2019
En 2019, RegionsJob dévoile la nouvelle mouture de sa campagne "Souriez c'est lundi".
| Titolo | Regionsjob - "Souriez c'est lundi" 2019 |
| Agenzia | Notchup |
| Campagna | Souriez c'est lundi ! |
| Cliente | Regionsjob |
| Marca | Regionsjob |
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| Posted | Giugno 2019 |
| Settore | Solo abbonati |
| Trama | Solo abbonati |
| Tipo di Media | Interattivo |
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