Daniel Jeffries

Daniel Jeffries

Founder at Jeffries Consulting
Los Angeles, Stati Uniti

Riassunto

Seasoned marketing procurement consultant with global experience in Travel, Telecommunications, Financial services, Pharmaceuticals, Retail, FMCG, Entertainment and Consultancy industries.

Experienced in working closely with brands, agencies and their procurement teams to create solutions that maximize the value of their marketing investment.

Help clients to build the right structures to achieve their goals - both internally and externally. Change normally starts from within!

Significant experience in working with clients to ensure that their media investments are inline with organizational goals. Work closely with agencies and clients on developing strategies for annual upfront investment in US media market.

Specialties:

Media, Production, Creative services, PR, Market Research, Events and Exhibitions, Sponsorship, Consultancy, Strategic sourcing, Leading teams, Strategic change management, Solution architecture, Category management, Management of complex end-to-end sourcing initiatives, Negotiation and Supplier management.

I have a significant knowledge of all aspects of Online and Digital marketing including automated buying platforms, social media, search, affiliates, analytics and optimization.

Positions

Partner
Boston, Stati Uniti
2014 - Present (10 anni 3 mesi)
Leading the Media Management practice and working closely with the team at Pile on multiple client accounts.

Part of the team that delivers a variety of services to our clients including:

Agency Model Assessment
Agency Search and Selection
Compensation and Contracting
Ongoing Agency Management
Briefing Training
Founder
Los Angeles, Stati Uniti
2011 - Present (13 anni 3 mesi)
Greater Boston Area
Bridging the gap between brands, agencies and procurement, Jeffries Consulting can support all three in achieving their goals.

For the Brand - a deep understanding of the challenges you face in achieving your marketing objectives in a saturated market. Having worked with many of the worlds most successful brands I can bring significant experience to bear to help you to get the most out of your agency relationships

For the Agencies - a sympathetic and informed opinion on how you can work with your clients to help them to achieve the goals of their business. I can support you in creating compelling approaches that will allow you to showcase your agency talent in the best possible way

For Procurement - coaching and support in navigating the challenging waters of marketing procurement. Experience in many different procurement organizations allows me to identify and develop strategies that will allow you to succeed

Other professional activities

PHNX 2024

Awards Jury Member

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