BOURSORAMA BANK - "Awakening"

Buzzman

Buzzman Paris, Francia

6116

Titolo	Awakening
Brief	Have you ever recommended an average restaurant? Or an average movie? Or a book that was just not bad? The films take us to an imaginary world in which people are forever celebrating the average, the banal and the so-so. Nobody does that in real life, of course. That's why Boursorama Bank gets almost half of its new customers from recommendations. Because nobody recommends anything average.
Agenzia	Buzzman
Campagna	AVERAGE
Cliente	Boursorama
Marca	BOURSORAMA BANK
Posted	Novembre 2017
Settore	Online Financial Service
Trama	The films introduce an imaginary world where people live surrounded by average things and recommend them to each other. A world where the banality of thing becomes a standard. The campaign highlights here the relationship of trust between Boursorama Bank and its clients while putting forward the power of its recommendations.
Tipo di Media	Televisione
Casa di Produzione	Iconoclast
Executive Creative Director	Georges Mohammed-Chérif
Managing Director	Julien Levilain
Art Director	Mickael Krikorian
Art Director	Victor Sidoroff
Copywriter	Victor Sidoroff
Copywriter	Mickael Krikorian
Account Director	Bénédicte Muller
Account Director	Laura Quiles
Account Executive	Marie Henaff
Account Executive	Lola Pegoraro
Strategy/Planning	Clément Scherrer
TV Producer / Art Buyer	Katya Violi
TV Producer / Art Buyer	Assya Mediouni
Director	Adrien Armanet
Producer	Charlotte Marmion
Post Produzione	Laura Roddier