Eduardo Pastor
Directeur artistique at FCB Lisbon
Lisboa, Portogallo
TitoloTruck
Agenzia
Campagna Truck
Cliente Lidl
Marca Lidl
PostedGennaio 2021
Settore Grande Distribuzione alimentare
Trama Last april, Portugal was under lockdown. As panic grew among the Portuguese, they feared that the supermakets would collapse. Lidl wanted to assure them they were was still here. So while the airing time was crowded with dramatic, emotional and long copy commercials, Lidl took a different road. With only one camera, one take and one truck, these commercials showed a Lidl truck crossing the empty streets of Portugal during the quarantine.
Tipo di Media Televisione
Lunghezza
Director
Art Director
Copywriter
Copywriter
Director
Casa di Produzione
Sound Designer
Account Director

People related to this work

You might also like...

Trending

Create a free Talent profile and become a member of AdForum

Get Started