| Titolo | The Refugee Tree (206s) |
| Brief | To inform the devastation and uncontrolled exploitation of forests in Brazil, with an increase in deforestation and fires that destroy entire biomes, the film narrates the journey of a refugee tree, the Jatobá, one of the many species in risk of extinction in the region, who decided to seek refuge in the embassies of foreign countries because they were in danger in their territory of origin.The highlight of the film is the dramatic soundtrack that illustrates the urgency of the subject. The indigenous song that permeates the film is a marriage rite, an interesting counterpoint since it's as joyful as it its sung with sadness. Likewise, the melodic element that is fused with the string quartet is a saw, played with a bow, not a violin. The semiotics behind doing it with elements that symbolizes deforestation helps the struggle. |
| Agenzia |
Africa
|
| Campagna |
Refugee Tree
|
| Cliente |
Climate Reality Brasil
|
| Marca |
Institutional
|
| Posted | Dicembre 2020 |
| Settore | Enti/Istituzioni/Organizzazioni no-profit
|
| Trama | To inform the devastation and uncontrolled exploitation of forests in Brazil, with an increase in deforestation and fires that destroy entire biomes, the film narrates the journey of a refugee tree, the Jatobá, one of the many species in risk of extinction in the region, who decided to seek refuge in the embassies of foreign countries because they were in danger in their territory of origin.The highlight of the film is the dramatic soundtrack that illustrates the urgency of the subject. The indigenous song that permeates the film is a marriage rite, an interesting counterpoint since it's as joyful as it its sung with sadness. Likewise, the melodic element that is fused with the string quartet is a saw, played with a bow, not a violin. The semiotics behind doing it with elements that symbolizes deforestation helps the struggle. |
| Tipo di Media |
Case Study
|
| Chief Creative Officer |
Sergio Gordilho
|
| Executive Creative Director |
Felipe Cury
|
| Executive Creative Director |
Philippe Degen
|
| Creative Director |
Greg Kickow
|
| Creative Director |
Felipe Cirino
|
| Art Director |
Caio Gandolfi
|
| Art Director |
Thiago Andrade
|
| Copywriter |
Diego Ferrite
|
| Copywriter |
Giulio Beloto
|
| Designer |
Greg Kickow
|
| Designer |
Marina Cota
|
| Designer |
Thiago Andrade
|
| Creative Director |
Monique Lopes Lima
|
| Creative Director |
Juliana Leite
|
| Project Manager |
Lica de Souza
|
| Project Manager |
Fernanda Segura
|
| Project Manager |
Fernando Alonso
|
| Project Manager |
Isabela Levy
|
| PR |
Fabiana Antacli
|
| PR |
Carina Miranda
|
| Chief Technology Officer |
Fabio Palma Digital
|
| Head of Production |
Fernando Tolusso Adtech
|
| Project Manager |
Leonardo Gomes
|
| Agency Producer |
Rodrigo Ferrari
|
| Agency Producer |
Tais Olhiara
|
| Agency Producer |
Fernanda Segura
|
| Casa di Produzione |
Hungry Man
|
| Director |
JC Feyer
|
| Managing Partner |
Alex Mehedff
|
| Executive Producer |
Renata Corrêa
|
| Executive Producer |
Rodrigo Castello
|
| Business Affairs |
Iris Gil
|
| Production Director |
Gustavo Morozini
|
| Direttore della fotografia |
Gabriel Bianchini
|
| Head of Production |
Luciana Martins
|
| Production Coordinator |
Derbiz Lemes
|
| Special Effects / VFX |
Miagui
|
| Special Effects / VFX |
Warriors VFX
|
| Post Produzione |
Hungry Man
|
| Editor |
Vitor Amorim
|
| Editor |
JC Feyer
|
| Colorist |
Marla Colour Grading
|
| Client Supervisor |
Cristiana Frank
|
| Client Supervisor |
Daniela Sostisso
|
| Account Manager |
Diego Batista
|
| Account Manager |
Jessica Rodrigues
|
| Sound Production |
DaHouse Audio
|