| Titolo | Syphilis lollipop |
| Agenzia | Luvi Ogilvy |
| Campagna | Syphilis Sucks - Association Rive |
| Cliente | Association Rive |
| Marca | Rive Syphilis |
| Data di Prima Diffusione/Publicazione | 2010 / 7 |
| Slogan | Taste life not syphilis |
| Trama | Though the idea of using protection during sex is generally apprehended, people tend to think unprotected oral sex is ok, and rarely use condoms when it comes to going down on someone. The challenge was to generate an awareness emphasizing the fact that STIs are also transmitted during oral sex. Especially syphilis! |
| Tipo di Media | Televisione e Cinema |
| Creative Director | Pedro de Oliveira |
| Copywriter | Philippe Amsalem |
| Photographer | Laurent Diat |
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