Alexei Berwitz
Creative Director at McCann London
London, Regno Unito
TitoloAnthem
Agenzia
Campagna Anthem
Cliente The Independent
Marca The Independent
Data di Prima Diffusione/Publicazione 1999 / 1
Prodotto Newspaper
Settore Giornali, Libri, Periodici
Slogan Great minds don't think alike.
Trama This film shows famous independent-minded British personalities quoting single words that summarize what they stand for, in order to invite an intelligent readership to an intelligent newspaper. (Sales immediately rose by 27,000 copies)
Tipo di Media Televisione
Lunghezza
Market Regno Unito
Creative Director
Associate Creative Director
Copywriter
Art Director
Agency Producer
Director
Recording Studio
Casa di Produzione
Production Company Producer

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