Car Hero - "The Truth"

audacity Bangkok, Tailandia

Premi

6284

Marca: Car Hero
Paese: Tailandia

Cliente: Car Hero

Titolo	The Truth
Agenzia	audacity
Campagna	The Truth
Cliente	Car Hero
Marca	Car Hero
Posted	Novembre 2022
Settore	Rivenditori auto/Auto usate
Trama	When searching for a second hand car, the biggest fear Thai people have is being scammed by second hand dealers and . Car Hero, a Thai brand offers professionalism, peace of mind and confidence to car dealers.Car Hero, with its wide selection of used cars and reliable service, wanted to win over hesitant customer’s hearts. We knew that the best way to offer our customers relief was to educate them and show them we are the real deal when it comes to used cars. Through a our online video, we informed potential second hand car buyers of different scams and that we are truly on their side.This entertaining and hilarious short film positioned Car Hero as a real superhero, because of our thorough inspection of every car. The film centers around a man in search of a second hand car arriving at a Car Hero dealership. When he finds a car that catches his interest, he is instantly suspicious. Checking every nook and cranny for signs of damage, he wonders what the dealership is hiding. But to his surprise, the salesman enlightens him about Car Hero's high standards of inspection.
Tipo di Media	Branded Content
Lunghezza	246 seconds
Casa di Produzione	Phenomena
Advertising Manager	Pichaiphat Tananont
Advertising Manager	Siratchaya Rattanacharoen
Advertising Manager	Benyapa Srisutthirak
Chief Creative Officer	Jon Chalermwong
Creative Director	Pisut Nirodsil
Art Director	Kulika Arayangkool
Head of Production	Wisawut Nuchpoom
Director	Thanonchai Sornsriwichai
1st AD	Nattapon Lumpong
2nd AD	Rittikate Intavila
Producer	Pornsuda Piyarattanapong
Direttore della fotografia	Kritsadapol Samanukul
Project Manager	Kachamat Petthong
Project Manager	Nita Arunsiri
Post-production Producer	Sawanya Jitrarat
VFX Company	The Sharpen Computer Graphics Studio
VFX Supervisor	Juta Manying
VFX Producer	Thanyaporn Saradatta
Editing Company	Matad Co. Ltd.
Editor	Manop Boonwipas
Assistant Editor	Jadesaritt Chongprasert
Footage	Edittide Co. Ltd.
Colorist	Sarayouth Phuksawattanachai
Sound Design Company	Cine Digital Sound Studio