Titolo | What If? |
Agenzia | Wieden + Kennedy |
Campagna | What If - Nike |
Cliente | Nike |
Marca | Nike |
Posted | Febbraio 2004 |
Settore | Abbigliamento sportivo |
Slogan | Just do it. |
Trama | "What If?" poses a simple question, could a great athlete in one sport be a great athlete in another sport? What if Lance Armstrong had been given boxing gloves instead of a bike when he was child? "What If?" touches on the desire it takes for athletes to excel. |
Tipo di Media | Televisione |
Lunghezza | |
Market | Stati Uniti |
Editing Company | MacKenzie Cutler |
Sound Design Company | MacKenzie Cutler |
Actor / Celebrity | Andre Agassi |
Actor / Celebrity | Lance Armstrong |
Actor / Celebrity | Randy Johnson |
Actor / Celebrity | Marion Jones |
Actor / Celebrity | Brian Urlacher |
Actor / Celebrity | Michael Vick |
Actor / Celebrity | Serena Williams |
Advertiser's Supervisor | Nancy Monsarrat |
Creative Director | Mike Byrne |
Copywriter | Mike Byrne |
Creative Director | Hal Curtis |
Art Director | Hal Curtis |
Agency Producer | Jennifer Smieja |
Director | Ulf Johansson |
Line Producer | Phillipa Smith |
Editor | Gavin Cutler |
Special Effects / VFX | Sea Level |
Music Production | Eleven |
Graphics | W+K Studio |
Casa di Produzione | Smith & Jones |
Creative Director | Sebastian Stagno |
Music Production | Elias Arts |
Account Executive | Holly Day |
Account Executive | Michael Chase |
Producer | Phillipa Smith |
Sound Design Company | Marc Healy |