Titolo | Tesco – "Invisible Stories" |
Agenzia | BBH |
Campagna | Invisible Stories |
Cliente | Tesco |
Marca | Tesco |
Posted | Mag 2021 |
Settore | Grande Distribuzione alimentare |
Trama | Tesco launched Sunflower Lanyards in every store to make shopping easier for those with hidden disabilities. 1 in 6 people in the UK has a hidden disability. 321k people work at Tesco and many of them have a hidden disability themselves. Apart from being the best people to help as they fully understand it, they also share the knowledge with the rest of the team. |
Tipo di Media | Televisione |
Lunghezza | |
Art Director | Pjotr Barakov |
Copywriter | César Rodriguez |
Creative Director | Tom Drew |