Tom Drew
Creative Director at BBH London
London, Regno Unito
TitoloTesco – "Invisible Stories"
Agenzia
Campagna Invisible Stories
Cliente Tesco
Marca Tesco
PostedMag 2021
Settore Grande Distribuzione alimentare
Trama Tesco launched Sunflower Lanyards in every store to make shopping easier for those with hidden disabilities.

1 in 6 people in the UK has a hidden disability. 321k people work at Tesco and many of them have a hidden disability themselves. Apart from being the best people to help as they fully understand it, they also share the knowledge with the rest of the team.
Tipo di Media Televisione
Lunghezza
Art Director
Copywriter
Creative Director

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