| Titolo | Street of Love |
| Agenzia | Bates Advertising |
| Campagna | Confidence - Clorets |
| Cliente | Warner Lambert |
| Marca | Clorets |
| Posted | Marzo 2001 |
| Prodotto | Breath Freshner |
| Settore | Alimentari |
| Trama | The campaign is trying to position the product to enhance consumers confidence with no fear of bad breath while interaction with people surrounding them. |
| Filosofia | The agency's solution is to create a positive picture that while you may not have bad breath, you can also be sure that Clorets will enhance freshness for your breath and allows you to be confident with who ever, when ever, and where ever. |
| Problema | The problem is that, if the brand states that this product stops bad breath, consumers will not consume the product because they would be announcing to the public that they do have bad breath and needs help. |
| Tipo di Media | Televisione |
| Lunghezza | |
| Market | Tailandia |
| Casa di Produzione | Matching Studio |
| Creative Director | Alex Beuchel |
| Art Director | Alex Beuchel |
| Associate Creative Director | Borpit Katanchaleekorn |
| Copywriter | Borpit Katanchaleekorn |
| Agency Producer | Reungsawat |
| Director | Surasawadee Chuechart |
| Actor / Celebrity | Willy Mcintosh |
| Direttore della fotografia | Thanisaphong Sasinmanop |
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