Krungsri First Choice - "Camera"

The Leo Burnett Group Thailand

The Leo Burnett Group Thailand Bangkok, Tailandia

1158

Marca: Krungsri First Choice
Paese: Tailandia

Cliente: Ayudhya Capital Services Company Limited

Titolo	Camera
Agenzia	The Leo Burnett Group Thailand
Campagna	Where good credited people begin
Cliente	Ayudhya Capital Services Company Limited
Marca	Krungsri First Choice
Data di Prima Diffusione/Publicazione	2020 / 3
Settore	Plastic Cards/Investimenti
Trama	Every year, there are increase in numbers of Thai people struggling with credit card debt. Especially with the group of Gen-Y populations who tempted to have overspending habits. And without thinking about their future’s financial, consequences to negatively impact on their credit scores. Krungsri First Choice Credit Card as a bank that stand for best financial friend. We aim to help Gen-Y not to sink into overwhelming debt with our newly created application’s feature to help warning our friends to be cautious with their spending. Then we created the films sending our messages to Gen-Y people that they will always have a friend on their side and supporting them to have healthy financial credit. Krungsri First Choice. Where good credited people begin.
Tipo di Media	Televisione
Lunghezza	81 seconds
Chief Creative Officer	Sompat Trisadikun
Executive Creative Director	Ariyawat Juntaratip
Creative Director	Sarut Yungcharoen
Art Director	Sompat Trisadikun
Art Director	Ariyawat Juntaratip
Art Director	Sarut Yungcharoen
Art Director	Pradipa Charnpinyo
Copywriter	Kittinat prasomsap
Account Management Director	Rathawan Sukanake
Account Director	Pattra Ketsamathi
Account Executive	Naphat Chiangrat
Agency Producer	Rungrudee Chinpratan
Agency Editor	Thasana Khaothong
Agency Editor	Kemachad Gunpai
Associate Strategic Planning Director	Nareerat Rattanachaisuwan
Strategic Planner	Praewpakorn Chumsainaayudhaya
Strategic Planner	Arnon Kanchanapun
Casa di Produzione	Factory01 Company Limited
Film Director	Wuthisak Anarnkaporn
Producer	RUNGTAWAN NANTHASAEN
Photographer	Cai LianJie
Editing Company	Matad Company Limited
Editor	Sippanart Olarnsaritkul
Digital Retoucher	Watcharapong Pongsuwan
Music Company	Mellow Tunes Company Limited
Sound Production Company	Pumpumpumpum Company Limited
Post Production	One Cool Company Limited
Media Agency	Initiative