KFC Malaysia - "The Bucket Sessions"

Naga DDB Malaysia

Naga DDB Malaysia Petaling Jaya, Malesia

6427

Marca: KFC Malaysia
Paese: Malesia

Cliente: KFC

Titolo	The Bucket Sessions
Agenzia	Naga DDB Malaysia
Campagna	The Bucket Sessions
Cliente	KFC
Marca	KFC Malaysia
Data di Prima Diffusione/Publicazione	2017 / 9
Settore	Ristoranti e Fast Food
Trama	What happens when strangers bond over a bucket of KFC? Well KFC is aiming to depict just that. While the nation ushers in the upcoming National Day and Malaysia Day, KFC Malaysia is seizing this opportunity to launch a campaign based on the spirit of unity, over its bucket of fried chicken. The main idea is to cheekily illustrate budding relationships between strangers of polar opposites over a bucket of KFC. Besides that, the thought behind KFC’s “The Bucket Sessions” is also to show that Malaysians have a lot more in common than they think – their love for food is one of it. In a statement, KFC said it recognises that mealtimes are more than just heartwarming quality time spent with loved ones. It added, “Food can be the best ice-breaker that captures life’s precious moments especially as we share stories, listen and connect to one another while having a meal together.”
Tipo di Media	Web Film
Lunghezza	306 seconds
Executive Creative Director	Alvin Teoh
Deputy Executive Creative Director	Paul Lim
Associate Creative Director	Jeremy Yeoh
Copywriter	Cindy Chong
Copywriter	Mohamed Firdaus
Copywriter	Idzwan Johar
Copywriter	Stephanie Leong
Art Director	Lai Wai Yeap
General Manager	Clarence Koh
Account Director	RZ Chew
Account Manager	Sheldon Sequerah
Account Executive	Eugene Ong
Project Manager	Victoria Lim
AV Manager	Sharon de Silva
AV Producer	Lee Boon Hsin
AV Intern	Jared
Director	Lobak
Assistant Director	Wong Sen Kiat
Direttore della fotografia	Patrick Chua
Producer	Jamie Chua
Casa di Produzione	Real Time Studios