interactive investor - "iiRobots"

House 337

House 337 London, Regno Unito

1104

Marca: interactive investor
Paese: Regno Unito

Cliente: Interactive Investor

Titolo	iiRobots
Agenzia	House 337
Campagna	iiRobots
Cliente	Interactive Investor
Marca	interactive investor
Data di Prima Diffusione/Publicazione	2023 / 10
Settore	Online Financial Service
Filosofia	House 337 has created the first brand campaign for interactive investor, the UK’s biggest flat-fee investment platform with £59 billion of assets under administration and 400,000 customers. The TV, VOD, OOH and social campaign aims to increase awareness of the brand by introducing the ii’s – a pair of friendly robots with unparalleled investment know-how - that mirror the brand’s logo. The ii’s are interactive investor’s ultimate representatives. They’re smart, insightful, and intelligent. In the TV spot, the ii’s roll (and fly) around the UK advising people about the benefits of investing with interactive investor. From naturists to water-skiers, the ii’s speak everyone’s language despite only using the letter i. Calling the shots for the ad was, directing supremo, Guy Manwaring. Alongside Guy, visual effects studio 1920vfx, and sound design agency Strings and Tins, helped create the spot which will run throughout October and November. The ii’s will also appear across OOH on sites across the country and will pop up on digital and social media channels. Star Wars character designer Luke Fisher sketched the initial designs and the visual effects masters at 1920vfx did the rest. The robots were created through a collaboration with all stakeholders involved from the very start of the project. The final robots look and sound like characters that George Lucas would be proud of.
Tipo di Media	Televisione
Lunghezza	60 seconds
Advertising Manager	Gemma Buckwell
Advertising Manager	Chris Clark
Creative Director	Steve Hawthorne
Creative Director	Katy Hopkins
Creative	Gabby Kohli
Creative	Nick Coates
Planner	Rachel O’Donovan
Planner	Isaac Blackbourne
Account Management	Nick Pawlak
Account Management	Nick Cooper
Account Management	Siena Singh
Agency Producer	Rory Elms
Agency Assistant Producer	Lilliana Silva
Project Manager	Sarah Large
Casa di Produzione	Merman
Director	Guy Manwaring
Producer	Jess Ensor
Editor	Leo King
Editing Company	Stitch
Post Produzione	1920
Post Produzione	Bill McNamara
Post Produzione	Ben Revens
Post Produzione	Chris King
Post Produzione	Adam Gramlick
Post Produzione	David Recsenyi
Post Produzione	Elena Shurkus
Post Produzione	Lucy Wright
Post Produzione	Ognjen Vukovic
Post Produzione	Will Davies
Post Produzione	Miles Tomalin
Post Produzione	Arda Sernaz
Post Produzione	Joe Baker
Post Produzione	Eva Bennett
Post Produzione	Vincenzo Giaquinto
Post Produzione	Ryan Hadfield
Post Produzione	Alejandro Marzo
Post Produzione	Doruk Saglam
Post Produzione	Loredana Gangemi
Post Produzione	Kai Van Beers
Post Produzione	Ross Culligan
Post Produzione	Ella Whiting
Sound Designer	Culum Simpson
Sound Design Company	Strings and Tins
Sound	Laura-Leigh Smith