| Titolo | Big Pharma donates profits |
| Agenzia | FRED & FARID Los Angeles |
| Campagna | #UnfortunatelyFakeNews |
| Cliente | Concern Worldwide |
| Marca | Concern Worldwide |
| Data di Prima Diffusione/Publicazione | 2021 / 9 |
| Settore | Fondazioni caritatevoli, Volontariato |
| Filosofia | Concern will launch over 50 fake news headlines that report on real, tangible things the wealthiest, most powerful entities could do to end extreme poverty. |
| Problema | Just last year, an additional 150 million people were plunged into extreme poverty, which means they are now trying to survive on less than $1.90 per day. Meanwhile, billionaires are racing to space. With the situation more than ever, Concern Worldwide – which has been on a 50+ year mission to end extreme poverty, whatever it takes – is going so far to reach its goal, it’s exposing the corporations, and billionaires who could do more to end extreme poverty. |
| Tipo di Media | Digital Billboard/Poster |
| Lunghezza | |
| Advertising Manager | Colleen Kelly |
| Advertising Manager | Robbie Rusbuldt |
| Advertising Manager | Rebecca Babin |
| Advertising Manager | Candance Patel-Taylor |
| Chief Creative Officer | Fred & Farid |
| Creative Director | Chelsea Steiger |
| Business Director | Peter Jacobs |
| Copywriter | Hilary Smith |
| Art Director | Radouane Guissi |
| Art Director | Bridget Callahan |
| Executive Producer | Amanda Van Caneghem |
| Strategist | Jess Neill |
| Account Supervisor | Mariam Salcido |
| Casa di Produzione | Ways & Means LA |
| Director | Harry Israelson |
| Executive Producer | Lana Kim |
| Executive Producer | Jett Steiger |
| Head of Production | Lauren Skillen |
| Production Company Producer | Cedric Troadec |
| DP | Ryan Carmody |
| Post Produzione | Tamara Treu |
| Editor | Nate Blackmon |
More Work
SEE ALLSpace can wait
- MARCA:
- Concern Worldwide
- AGENZIA:
- FRED & FARID Los Angeles
#UnfortunatelyFakeNews
- MARCA:
- Concern Worldwide
- AGENZIA:
- FRED & FARID Los Angeles