Titolo | Babies |
Agenzia | Havas Lisbon |
Campagna | Babies |
Cliente | Amnesty International |
Marca | Amnesty International |
Posted | Febbraio 2005 |
Settore | Istituzioni/Associazioni |
Filosofia | Differently of what Amnesty usually does, Babies focus on the positive side of the voluntary work. Which means the goal. Instead of showing the problems (with the weary terrible and shocking pictures) we go for the achievements - join Amnesty and you could help change things because making pressure (the main action of Amnesty) has more power than you think. |
Tipo di Media | Televisione |
Lunghezza | |
Market | Portogallo |
Creative Team | Marcelo Lourenço |
Creative Team | PEDRO BEXIGA |
Agency Producer | Viviane Castro |
Director | Rita Nunes |
Casa di Produzione | Show Off |