Titolo Orders Of Sacrifice (Film) 151s
Agenzia
Zulu Alpha Kilo
Campagna
Orders of Sacrifice
Cliente
HomeEquity Bank
Marca
HomeEquity Bank
Data di Prima Diffusione/Publicazione
2021 / 11
Settore Finanza/Assicurazioni
Trama Home Equity Bank sponsors the Royal Canadian Legion’s Remembrance Day initiatives. With the popularity of food delivery apps at an all-time high during the pandemic, we re-created WWII era field ration kits and made them available on DoorDash. All proceeds went to veterans in need. Historically accurate typography, paper stocks and package design were guided by references from the Canadian War Museum. A QR code drove to a guided unboxing video, including interviews with WWII veterans.
Tipo di Media
Case Study
Lunghezza 111 seconds
Chief Creative Officer
Zak Mroueh
Executive Creative Director
Brian Murray
Art Director
Vic Bath
Art Director
Michael Romaniuk
Copywriter
Dan Cummings
Copywriter
Marco Buchar
Designer
Dejan Djuric
Designer
Jackman Chiu
Agency Producer
Tim Lynch
Account Manager
David Tremblay
Account Manager
Samantha Tang
Account Manager
Rob Feightner
Advertising Manager
Yvonne Ziomecki
Advertising Manager
Vivianne Gauci
Advertising Manager
Erin Wilson
Advertising Manager
Niary Toodakian
Advertising Manager
Sonia Gill
Media Manager
Dwayne Mataseje
Media Manager
Mitchell Cornelisse
Media Manager
Justin Lee
Corporate Communications Manager
Jacklyn Power
Corporate Communications Manager
Jennifer Wasley
Casa di Produzione
Zulubot
Director
Vic Bath
Director
Dan Cummings
Production Company Producer
Mitch Cappe
Production Company Producer
Sarah Dayus
Direttore della fotografia
Kyle Chappell
Editing Company
Zulubot
Editor
Max Lawlor
Editor
Mitch Reed
Post Production
Zulubot
Footage
Felipe Chaparro
Audio Engineer
Dino Cuzzolino
Photographer
Noah Mroueh
Agency
Zulu Alpha Kilo
Chief Creative Officer
Zak Mroueh
Executive Creative Director
Brian Murray
Art Directors
Vic Bath, Michael Romaniuk
Copywriters
Dan Cummings, Marco Buchar
Design Director
Dejan Djuric
Designer
Jackman Chiu
Agency Producer
Tim Lynch
Account Team
David Tremblay, Samantha Tang, Rob Feightner
Client
HomeEquity Bank
Clients
Yvonne Ziomecki, Vivianne Gauci, Erin Wilson, Niary Toodakian, Sonia Gill
Media Agency
OMD, iQuanti
Media Team
Dwayne Mataseje (OMD), Mitchell Cornelisse (OMD), Justin Lee (iQuanti)
PR Agency
Weber Shandwick
PR Team
Jacklyn Power, Jennifer Wasley
Production House
Zulubot
Director
Vic Bath, Dan Cummings
Production House Producers
Mitch Cappe, Sarah Dayus
Director of Photography
Kyle Chappell
Editing Company
Zulubot
Editor
Max Lawlor, Mitch Reed
Online
Zulubot
Colour Grading
Felipe Chaparro
Audio Engineer
Dino Cuzzolino
Photographer
Noah Mroueh