Volkswagen - "Electric Feels Good"

TAXI Toronto

TAXI Toronto Canada

1285

Titolo	Electric Feels Good
Agenzia	TAXI Toronto
Campagna	Electric Feels Good
Cliente	Volkswagen
Marca	Volkswagen
Data di Prima Diffusione/Publicazione	2023 / 9
Settore	Auto Nuove
Filosofia	Volkswagen wanted to change the EV conversation from serious, to seriously fun. Enter a dancing robot. We launched with a 30-second TV spot packed with good vibes: a contagious 80's anthem, easter eggs for keen-eyed viewers, and the ID. Buzz—Volkswagen’s electric reimagining of the iconic microbus. The campaign continued with digital, a TikTok AR filter, and a forced-perspective 3D billboard.
Tipo di Media	Televisione
Lunghezza	31 seconds
Market	Stati Uniti
Editing Company	Rooster Post Production
Chief Creative Officer	Graham Lang
Group Creative Director	Allen Kwong
Creative Director	Mike Richardson
Associate Creative Director	Zachary Richman
Copywriter	Kyle Woods
Art Director	Lee I
Art Director	Kyle Simpson
Designer	Anh Nguyen
Senior Producer	Anna Tricinci
Producer	Jonathan Lajoie
Group Account Director	Jeff Thomas
Account Supervisor	Marteen Sevier
Strategy Director	Andrew Ahern
President	Christine Maw
Casa di Produzione	Radke Films
Director	Sean Meehan
Editor	Marc Langley
VFX/Post Production	Fort York VFX
Sound Design Company	Grayson Music
VFX Company	The Embassy
VFX Company	Haymaker
Media Agency	Touché! phd
Advertising Manager	Lynne Piette