Mel White
Assistant Professor at Newhouse School, Syracuse University
Greater New York City Area, Stati Uniti
TitoloSignlingo
Agenzia
Campagna Signlingo
Cliente Duolingo
Marca Duolingo
PostedAgosto 2023
Settore Other Online Services
Filosofia Problem: Globally, hearing parents struggle to communicate with their deaf children.

Fact: There are approximately 70 million deaf people worldwide, yet, 90% of deaf children are born to hearing parents who don’t know sign language.

Insight: Parents want a practical app that helps them learn to communicate with their deaf children in sign language.

Solution: Give hearing parents around the world multiple resources to help them learn sign language within the duolingo app.
Tipo di Media Case Study
Lunghezza
Art Director
Copywriter
Instructor

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