Andros - "Autism can work (French)"

Serviceplan Group France

Serviceplan Group France Paris, Francia

6779

Titolo	Autism can work (French)
Agenzia	Serviceplan Group France
Campagna	Autism Can Work
Cliente	Andros
Marca	Andros
Data di Prima Diffusione/Publicazione	2018
Settore	Comunicazione Istituzionale
Trama	What if we were all wrong about Autism ? What if Autism was just another form of intelligence, misunderstood and left unexploited ? Could autistic specificites, well-employed, be valuable work skills ? Work, as everybody knows, is the first factor of social insertion. Based on that strong belief, Andros – one of the main food leaders in France – and its partner agency decided to change the way people look at Autism.Where society sees Autists as compulsive people, we see compulsively focused people. In their obsessional behaviors, we see obsession for precision. So how can we turn these “inhabilities” into capacities ? By creating AUTISM CAN WORK. A care program that is a career program.
Tipo di Media	Case Study
Lunghezza	128 seconds
Global Chief Creative Officer	Alexander Schill
Chief Creative Officer	Dimitri Guerassimov
Chief Creative Officer	Fabien Teichner
Chief Creative Officer	Hervé Poupon
Creative Director	Daniel Perez
Copywriter	Benjamin Coché
Copywriter	Chloe Rosiaux
Art Director	Astrid Pinon
Art Director	Ingrid Hammaoui
Casa di Produzione	Trinity Films
Director	Manuel Cuesta
Sound	Comptoir du son