Dallas Pets Alive - "Adopt Stevie"

Dieste

Dieste Dallas, Stati Uniti

849

Titolo	Adopt Stevie
Agenzia	Dieste
Campagna	Adopt a peteran. Adopt a hero.
Cliente	Dallas Pets Alive!
Marca	Dallas Pets Alive
Data di Prima Diffusione/Publicazione	2022 / 11
Settore	Enti/Istituzioni/Organizzazioni no-profit
Trama	November 11th is Veterans Day, and it's also adopt a senior dog month.
Filosofia	We will give senior dogs the honor and recognition they deserve, just like we do with veterans, by creating a PETERANS campaign highlighting their accomplishments. Showcasing why they’d be the perfect hero to potential adopters’ families.
Problema	People love adopting puppies. They’re cute and you can raise them the way you want to. Unfortunately, the same love isn’t given to older dogs. While senior dogs deserve to live their ﬁnal years in a loving home, sadly that’s often not the case. Animal shelters are ﬁlled with senior dogs, and they’re often the last adopted. In fact, it is 75% more diﬃcult for a senior dog to get adopted over a puppy.
Tipo di Media	Stampa e stampati
Photographer	Ale Burset
Digital Retoucher	Diego Speroni
Group Creative Director	Benjamin Jara
Creative Director	Juan Camilo Valdivieso
Art Director	Christopher Rodriguez
Chief Creative Officer	Abe García
Creative Director	Matias Jaramillo
Associate Creative Director	Andres Pedraza
Associate Creative Director	Daniel Vicente Días
Copywriter	Joel Austin
Chief Strategy Officer	Marialejandra Urbina
Print Producer	Anne-Marie Zorad