Jaikishan Menon
Vice President (VP) at Ogilvy India
Mumbai, India
TitoloFirst Date
Agenzia
Campagna #KyaDinThe
Cliente Tata Sky Ltd.
Marca Tata Sky
Data di Prima Diffusione/Publicazione 2017 / 7
Settore TV, Radio
Trama Tata Sky has launched a new ad campaign featuring veteran actor Sharmila Tagore. Consisting of three digital films, the new campaign promotes the classic cinema offering in partnership with Shemaroo Entertainment.
 
Titled #KyaDinThe, the campaign features a grandmother (Sharmila Tagore) helping her grandson to woo his girlfriend.
 
Most of grandma's love tips come from the classic Hindi movies
In this second ad, as the boy prepares to go for his first date his mood is dampened by a shower of rain. The grandmom shows him scenes from movies in the past when small talk became poetry in the rain.
 
Tipo di Media Televisione
Lunghezza
Executive Creative Director
Creative Director, Copywriter
Producer
Creative controller (copy)
Creative controller (art)
Vice President (VP)
Account Director
Account Executive
Planning Director
Director
Director
Casa di Produzione

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