Titolo | Rollerbabies |
Agenzia | BETC Paris |
Campagna | Baby Inside |
Cliente | Danone |
Marca | Evian |
Posted | Dicembre 2009 |
Settore | Acque minerali con gas |
Problema | Everyone in France remembers the film advert with the babies’ underwater ballet, which made a huge impression when released in 1998 and which, 11 years later, still tops the charts as one of the public’s favourite adverts. 11years later they have not grown or got older but are still bursting with an infectious energy and love of life. |
Problema (Lingua Originale) | Tout le monde se souvient en France du film publicitaire du ballet nautique des bébés, qui fit l’événement à sa sortie en 1998 et qui est encore, 11 ans plus tard, en tête du hit parade des publicités préférées du public. 11 ans après, ils n’ont pas grandi, n’ont pas pris une ride mais débordent toujours d’énergie et d’une joie de vivre communicative. |
Tipo di Media | Case Study |
Market | Canada, Stati Uniti, Giappone, Francia, Germania, Regno Unito |
Più informazioni | www.evianliveyoung.com |
Casa di Produzione | Partizan Paris |
Executive Creative Director | Rémi Babinet |
Art Director | Agnès Cavard |
Associate Art Director | Gregory Ferembach |
Copywriter | Valérie Chidlovsky |
Agency Producer | Fabrice Brovelli |
Account Manager | Marielle Durandet |
Account Manager | Dominique Vérot |
Account Manager | Catherine Clément |
Account Manager | Marie-Josee Cadorette |
Music | Christophe Caurret |
Music | Dan The Automator |
Advertising Manager | Michael Aidan |
Advertising Manager | Peter Pintens |
Advertising Manager | Martin Renaud |
Advertising Manager | Véronique Pencheniati |