Cristiana Boccassini
Chief Creative Officer at Publicis Milan
Milan, Italia
TitoloParking
Agenzia
Campagna Don't drink and drive - Heineken
Cliente Heineken
Marca Heineken
Data di Prima Diffusione/Publicazione 2007 / 4
Prodotto Conscious Consumption Of The Heineken Beer
Settore Bevande/alcoolici
Slogan If you drink and drive you are a danger to others
Trama After drinking Heinekens in a bar, a guy gets on a car transporter: all the cars contain
people. "If you drink and drive you are a danger to others too."
Tipo di Media Televisione
Lunghezza
Market Italia
Copywriter
Art Director
Production Company Producer
Executive Creative Director
Agency Producer
Director
Direttore della fotografia
Heineken Manager Director
Client Director
Casa di Produzione
Associate Creative Director

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