McDonald's - "Friends Win!"

DDB Chicago

DDB Chicago Chicago, Stati Uniti

39289

Titolo	Friends Win!
Agenzia	DDB Chicago
Campagna	McDonald's Olympics Kids Program
Cliente	McDonald's
Marca	McDonald's
Data di Prima Diffusione/Publicazione	2016 / 3
Settore	Ristoranti e Fast Food
Trama	McDonald’s is rewarding 100 kids from around the world with the opportunity to participate in the 2016 Olympics Opening Ceremony in August. The initiative, titled “McDonald's Olympics Kids Program,” revolves around a unique opportunity for children from over 20 countries to come together in Rio and join the excitement of the Games. To celebrate the Olympic spirit, McDonald’s is seeking kids who embody the spirit of friendship to represent their countries. In the new film, which also serves as a recruitment mechanism, McDonald’s explains how they will help send children from each region to participate in the Opening Ceremony in Rio via a contest held in local markets.
Tipo di Media	Televisione
Lunghezza	100 seconds
Chief Creative Officer	John Maxham
Executive Creative Director	Kevin Drew Davis
Creative Director	Tim Souers
Creative Director	Marnie Vosper
Executive Producer	Jon Ellis
Production Manager	Zoe Grubbe
Account Director	Tim Browning
Account Supervisor	Melanie Gonzalez
Casa di Produzione	Smuggler
Director	Jamie Rafn
Executive Producer	Drew Santarsiero
Line Producer	Ray Leakey
Editor	Meg Kubicka
Executive Producer	Dawn Guzowski
Post Produzione	The Mill
Executive Producer	Laurie Adrianopolis
Sound	Nick Papaleo
Editing Company	Whitehouse Post