Titolo | Conrad 1/3/5 - Case Study |
Agenzia | People Ideas & Culture |
Campagna | Conrad 1/3/5 Never Just Stay. Stay Inspired. |
Cliente | People Ideas & Culture |
Marca | Hilton Worldwide - Conrad Hotels & Resorts |
Data di Prima Diffusione/Publicazione | 2015 |
Settore | Strutture di soggiorno |
Slogan | Never Just Stay. Stay Inspired. |
Trama | How do you differentiate a luxury hotel’s Marketing through a radical change in Operations? At Conrad we believe one simple thing: that you should… Never Just Stay. Stay Inspired. Welcome to Conrad 1/3/5. A new way to bring Marketing and Operations together, creating a program that’s designed for today's inspired, luxury travelers. Resulting in the first hotel group to behave like a living, breathing magazine. |
Tipo di Media | Case Study |
Lunghezza | |
Market | Emirati Arabi, Cina, Giappone, Corea del Sud, Singapore, Regno Unito, Portogallo, Turchia |
Più informazioni | http://conradhotels3.hilton.com/rs/stay-inspired/ |
Executive Creative Director | Domenico Vitale |
Executive Creative Director | Doug Raboy |
Art Director | Emilie Olsson |
Art Director | Clara Calvo-Sotelo |
Art Director | Francois Nguyen |
Art Director | Stefania Sessa |
Copywriter | Katie Redmond |
Copywriter | Mara Miculescu |
Copywriter | Ciaran Murphy |
Producer | Fanny Vasseur |
Producer | Will Utley |
Executive Producer | Mike Paletta |
Account Manager | Vanessa Zanchi |
Editor | Travis Gorzelsky |
Strategy Director | Enrico Gatti |
Project Manager | Melissa Cordaro |
Art Director | Elena Baseotto |
Art Director | Angela Granados |
Account Manager | Eliana Daboul |