| Titolo | Sunshine in the Fog |
| Agenzia | gyro |
| Campagna | #CheckTheCoast |
| Cliente | CheckTheCoast.org |
| Marca | CheckTheCoast.org |
| Data di Prima Diffusione/Publicazione | 2015 / 3 |
| Settore | Preservation of Monuments, Parks & Wildlife |
| Trama | Selfies, by definition, aren't selfless. But now, in California, you can do some good for the environment, not just for yourself, by snapping a pic along the coastline. Gyro San Francisco has created a campaign called "Check the Coast" that encourages people to make a checkmark sign while taking a selfie at the shore, and then include #CheckTheCoast and CheckTheCoast.org when posting it. This is intended to raise awareness of a special box on California tax forms that you can check to make a donation to the California Coastal Commission. |
| Tipo di Media | Stampa e stampati |
| Più informazioni | www.checkthecoast.org |
| Photographer | Brian Wedge |
| Actor / Celebrity | Sunshine in the Fog |