BBC Sports - "The Tapestry"

BBC Creative

BBC Creative London, Regno Unito

Premi

10536

Marca: BBC Sports
Paese: Regno Unito

Cliente: BBC

Titolo	The Tapestry
Agenzia	BBC Creative
Campagna	Fifa World Cup 2018
Cliente	BBC
Marca	BBC Sports
Data di Prima Diffusione/Publicazione	2018 / 5
Settore	TV, Radio
Trama	The BBC's coverage of the World Cup was promoted with the world’s first fully embroidered ad, as well as a seven metre long tapestry that hung in the National Football Museum. The campaign helped the BBC set UK viewership records. This animation to promote the BBC's World Cup coverage was actually the world's first embroidered ad. It was also a tapestry that hung in the National Football Museum. All legendary events deserve a tapestry. Is it possible to create an animation out of embroidery? It certainly is, as this animated masterpiece to promote the BBC's World Cup coverage shows. The tapestry was also hung in the National Football Museum.
Tipo di Media	Televisione
Lunghezza	72 seconds
Sound Design Company	Factory Studios
Brand Manager	Marc Jones
Marketing Lead	James Parry
Marketing Manager	John Sprott
Marketing Communications	Helen Worsey
Creative Director	Tim Jones
Creative Director	James Cross
Producer	Liz Dolan
Executive Creative Director	Aidan McClure
Executive Creative Director	Laurent Simon
Designer	Luke Carpenter
Project Manager	Loretta Ramkissoon
Creative Team	Edward Usher
Creative Team	Xander Hart
Head Of Planning	Mike Lean
Head of Design	Laurence Honderick
Production Coordinator	Emma Hamilton
Media Planner	David Wheadon
Casa di Produzione	Blinkink
Executive Producer	Bart Yates
Director	Nicos Livesey
Producer	Alex Halley
Music Composer	Alex Baranowski
Performer	Sir John Tomlinson
Sound Designer	Mark Hills
Sound Designer	Anthony Moore
Sound Producer	Lucy Spong