Titolo | Forza Canada |
Agenzia | Dentsu Creative |
Campagna | Forza Canada |
Cliente | Mondelēz International, Inc. |
Marca | Fonzies |
Data di Prima Diffusione/Publicazione | 2022 / 10 |
Settore | Alimentari |
Trama | In April 2022 Italy failed to qualify for the World Cup. The most passionate and insane football fans in the world had no one to cheer for.But someone else qualified: Canada, the nation with the fewest football fans in the world. That's why Fonzies created Forza Canada: the first activation that turned desperate Italian fans into die hard Canadian supporters. |
Tipo di Media | Interattivo |
Lunghezza | |
Chief Creative Officer | Riccardo Fregoso |
Executive Creative Director | Maurizio Tozzini |
Executive Creative Director | Giulio Frittaion |
Art Director | Nadia Charif |
Copywriter | Francesco Vecchi |
Art Director | Edoardo Serafini |
Creative Director | Giorgio Maria Bologna |
Copywriter | Lorenzo Bonechi |
Art Director | Matteo Francesco Bardoscia |