Smirnoff - "Yolanda"

Circus

Circus DF Mexico, Messico

4037

Titolo	Yolanda
Agenzia	Circus
Campagna	We are Open
Cliente	Diageo
Marca	Smirnoff
Data di Prima Diffusione/Publicazione	2016 / 12
Settore	Whisky, Gin, Vodka
Trama	Smirnoff tells us: It's okay to be different, get on board (LGBT). Everyone is invited to the party because diversity is all around us and it’s a cause of celebration. Therefore, you must be who you are. It’s normal to be different. Yolanda has changed the drag performance scene in Mexico. She is known for expressing the idea that beauty can be found in ugliness and authenticity. Yolanda is profound and at the same time very amusing, she invites us to reflect on the stereotypes that exist in society in a striking and energetically new way. Her disruptive look is part of her inclusive discourse.
Tipo di Media	Web Film
Lunghezza	42 seconds
Chief Executive Officer (CEO)	Ignacio Liaudat
Executive Creative Director	Dauquén Chabeldín
Account Director	María Ferreiro
Account Executive	Isabel Zuleta
Agency Producer	Maia Liaudat
Casa di Produzione	POSTAL FILMS
Director	Franco Garuti
Executive Producer	Jorge Berrospe
Direttore della fotografia	Guillermo Garza
Art Director	Pol Agusti
Editor	Juan Fontana
Post Produzione	Martha Caravantes