| Titolo | Man vs. Napkin |
| Agenzia | Ogilvy China |
| Campagna | Kotex Brand Promise Viral Campaign |
| Cliente | Kimberly-Clark Worldwide, Inc. |
| Marca | Kotex |
| Data di Prima Diffusione/Publicazione | 2014 / 8 |
| Settore | Igiene per la donna |
| Trama | “Man vs. Napkin” compares finding the perfect man who is attractive, gentle yet tough and reliable to finding the perfect fit in a sanitary napkin that also looks chic, is soft and provides ultimate security from leakage. While it may be more challenging for a woman to find the perfect man, Kotex promises it is not as difficult to find the perfect sanitary napkin that offers all the same qualities. |
| Tipo di Media | Web Film |
| Lunghezza | |
| Chief Creative Officer | Graham Fink |
| Copywriter | Thomas Zhu |
| Creative Director | Bamboo Zhuang |
| Creative Group Head | Yaya Wu |
| Copywriter | Kiddy Wang |
| Agency Producer | Xiaolong Wu |
| Casa di Produzione | Shine Works |
| Advertising Manager | Jaja Lang |
More Work
SEE ALLBack-Van Gogh
- MARCA:
- Getty Images 360
- AGENZIA:
- Havas China
Einstein
- MARCA:
- Getty Images 360
- AGENZIA:
- Havas China
Cat
- MARCA:
- Kotex
- AGENZIA:
- Ogilvy China
Pig
- MARCA:
- Saki
- AGENZIA:
- Ogilvy China
Cow
- MARCA:
- Saki
- AGENZIA:
- Ogilvy China