46664/Coca-Cola - "The Coca-Cola Mini Kiosk"

Ogilvy Germany

Ogilvy Germany Frankfurt am Main, Germania

10493

Titolo	The Coca-Cola Mini Kiosk
Agenzia	Ogilvy Germany
Campagna	The Coca-Cola Mini Kiosk
Cliente	Coca-Cola Company
Marca	46664/Coca-Cola
Data di Prima Diffusione/Publicazione	2014 / 5
Settore	Soft drinks, acque toniche
Slogan	It's the little things in life that makes us HAPPY
Trama	To launch the new Coca-Cola mini can in Germany, we created a unique mini kiosk. A fully functional, normal looking kiosk with a vendor inside... just as a mini version. We placed the mini kiosk in several German cities, where we recorded the different reactions and interactions of pedestrians with the kiosk. All this, inspired by a simple message that brought together our stunt and the new Coca-Cola mini can: It's the small things in life that make us happy.
Tipo di Media	Case Study
Lunghezza	60 seconds
Chief Creative Officer	Stephan Vogel
Executive Creative Director	Tim Stuebane
Executive Creative Director	Birgit van den Valentyn
Art Director	Moritz Carls
Art Director	Guenduz Erdil
Art Director	Nicolas Peyrau
Copywriter	Carlos Pabon
Copywriter	Fabian Synneby
Account Manager	Stephen Kimpel
Art Buyer	Martina Diederichs
Photographer	Lars Borges
Agency Producer	Georg Ilse
Casa di Produzione	Tony Petersen Film GmbH
Director	Justus Becke
Editor	Benjamin Entrup
Producer	Fabian Barz
Cameraman	Fabian Bettinger
Cameraman	Ali Jamshidi
Music Producer	MOKOH Music GmbH