| Titolo | Fair enough: Fat Boys |
| Agenzia | Arnold |
| Campagna | Fair Enough - American Legacy Foundation |
| Cliente | American Legacy Foundation |
| Marca | American Legacy Foundation |
| Posted | Giugno 2005 |
| Prodotto | Anti-Smoking |
| Settore | Enti/Istituzioni/Organizzazioni no-profit |
| Trama | When the idea of targeting inner-city blacks is brought up, a few tobacco employees share some pretty wack ideas. |
| Tipo di Media | Televisione e Cinema |
| Lunghezza | |
| Market | Stati Uniti |
| Creative Director | Tom Adams |
| Creative Director | John Kearse |
| Executive Creative Director | Alex Bogusky |
| Executive Creative Director | Pete Favat |
| Chief Creative Officer | Ron Lawner |
| Copywriter | Will Chambliss |
| Copywriter | Dustin Ballard |
| Art Director | Chris Bakay |
| Art Director | Rob Kottkamp |
| Art Director | Jason Ambrose |
| Casa di Produzione | Moxie Pictures |
| Director | Martin Granger |
| Producer | Tony Cantale |
| Editor | Jun Diaz |
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