| Titolo | Lungs in the Air |
| Agenzia | McCann Canada |
| Campagna | Is the health of our lungs up in the air? |
| Cliente | Canadian Lung Association |
| Marca | Canadian Lung Association |
| Posted | Novembre 2022 |
| Settore | Enti per la difesa dell'ambiente, degli animali |
| Trama | To highlight invisible dangers in the air, the Canadian Lung Association put something in the sky easy to see - a 4 story high inflatable lung. It drove to an interactive tool that pulled geo-targeted real-time data from the Air Quality Health index. |
| Tipo di Media | Case Study |
| Chief Creative Officer | Joshua Steinman |
| Associate Creative Director | Mike Shuman |
| Associate Creative Director | Gail Pak |
| Creative Team | Brennen Robinson |
| Creative Team | Osman Rahmani |
| Agency Producer | Eastern Yoo |
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