| Titolo | First Customer |
| Agenzia | Alma |
| Campagna | i'm lovin' it |
| Cliente | McDonald's |
| Marca | McDonald's |
| Data di Prima Diffusione/Publicazione | 2014 / 3 |
| Settore | Ristoranti e Fast Food |
| Slogan | i'm lovin' it |
| Slogan (Lingua Originale) | me encanta |
| Trama | "First Customer," is the story of a kid's first day at work at his first job ever, and his training is interrupted by an unexpected first customer. |
| Tipo di Media | Televisione |
| Lunghezza | |
| Market | Stati Uniti |
| Chief Creative Officer | Luis Miguel Messianu |
| Casa di Produzione | RadicalMedia |
| Account Director | Marta De Aguiar |
| Executive Creative Director | Alvar Suñol |
| Creative Director | Jorge Murillo |
| Associate Creative Director | Monserrate Valera |
| Agency Executive Producer | Rodrigo Vargas |
| Editing Company | Vapor Post |
| Music Production | Beacon Street |
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