| Titolo | Motorbike Riders |
| Agenzia | Ogilvy India |
| Campagna | The Good Road |
| Cliente | Bangalore Traffic Police / Castrol |
| Marca | Bangalore Traffic Police / Castrol |
| Data di Prima Diffusione/Publicazione | 2014 / 3 |
| Settore | Road Safety |
| Trama | Dozens of motorbike riders die every day on Indian roads. What if we could change everything with the creative use of technology? Share the video, dedicate it to a biker friend and support the cause. |
| Tipo di Media | Web Film |
| Lunghezza | |
| Più informazioni | http://thegoodroad.in |
| Creative Director | Abhijit Avasthi, Rajiv Rao |
| Group Creative Director | Shamik Sengupta |
| Executive Creative Director | Joono Simon |
| Business Head | Poran Malani |
| Business Head | Tithi Ghosh |
| Creative Director | Vinci Raj |
| Art Director | Vinci Raj |
| Creative Director | Sraman Majumdar |
| Copywriter | Sraman Majumdar |
| Illustrator | Sneha Nidhin |
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