| Titolo | Horse Race |
| Agenzia | Berghs School of Communication |
| Campagna | Death Bet |
| Cliente | People for the Ethical Treatment of Animals PETA |
| Marca | Peta |
| Posted | Luglio 2012 |
| Settore | Enti/Istituzioni/Organizzazioni no-profit |
| Tipo di Media | Case Study |
| Copywriter | Viktor Jacobsson |
| Copywriter | Rickard Beskow |
| Art Director | Andreas Ekelund |
| Art Director | Eva Wallmark |
| Art Director | Michal Sitkiewicz |
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