Titolo | The Entrance |
Agenzia | Wieden + Kennedy Amsterdam |
Campagna | Open Your World |
Cliente | Heineken |
Marca | Heineken |
Data di Prima Diffusione/Publicazione | 2011 / 1 |
Settore | Birre |
Filosofia | Heineken® continues to surprise and inspire its consumers, as it launches its new global brand campaign, with a film titled ‘The Entrance’. The film’s hero demonstrates his legendary-ness by making the ultimate party entrance. 'The Entrance' sees the introduction of Heineken's new universal tag line 'Open Your World', conveying the brand's worldly, open-minded and confident personality. |
Tipo di Media | Televisione e Cinema |
Colonna sonora | The Golden Age |
Casa di Produzione | Sonny London |
Producer | Tony Stearns |
Director | Fredrik Bond |
Producer | Alice Grant |
Executive Creative Director | Mark Bernath |
Executive Creative Director | Eric Quennoy |
Art Director | Alvaro Sotomayor |
Copywriter | Roger Hoard |
Copywriter | Carlo Cavallone |
Broadcast Director | Erik Verheijen |
Account Director | Clay Mills |
Account Manager | Jasmina Krnjetin |
Planning Director | Martin Weigel |
Digital Content Director | Nick Rutter |
Digital Content Photographer | Hugo Stenson |
Digital Content Producer | Carla Genoud |
Business Affairs Manager | Karen Crossley |
Business Affairs Manager | Julie Balster |
Digital Content Art Director | Philip Brink |
Digital Content Copywriter | Hugo van Woerden |
Digital Content Producer | Ross Plummer |
Videographer | Rene Pannevis |
Global Brand Director | Cyril Charzat |
Global Communications Manager | Sandrine Huijgen |
Global Communication | Josefien Olij |
Global Communication | Rachel Ljzendoorn |